Field Marketing Manager

2 weeks ago

Atlanta, Georgia, United States The Fountain Group Full time $60,000 - $90,000 per year

**Field Marketing Manager (Education and Public Sector)

Pay: $45 - 53/HR

Duration: 2 yrs**
In this role, you'll drive end-to-end campaign planning and execution in close partnership with sales, brand, and cross-functional marketing teams. You're an execution-focused marketer who thrives in a collaborative environment, knows how to turn insights into action, and is motivated by mission-driven impact.

If you're energized by integrated marketing and love seeing your work drive measurable pipeline, we'd love to meet you.

Roles & Responsibilities:

  • Support Education and Public Sector sales by executing targeted content assets, webinars, and events that drive pipeline.
  • Align and collaborate with SDR and BDR teams on recent/upcoming campaigns, lead flow, and follow-up strategy to drive post-event and post-campaign engagement.
  • Partner with field marketing, campaigns, and PMM teams on communication, enablement, and bottom-of-funnel tactics (e.g., one-pagers, exec dinners, roundtables, case studies).
  • Collaborate with extended teams such as Go-to-Market, Digital Transformation and Sales Programs to execute holistic line of business strategy.
  • Coordinate with external vendors to execute digital marketing programs and non-tier 1 events, ensuring deliverables and sponsorship benefits are fulfilled.
  • Build targeted lists, support paid media and digital activations, and align with SLED email nurtures and campaign calendars.
  • Track and report on campaign performance, providing summaries and insights to sales and field marketing leadership.

Experience/Skills Required or Desired:

  • 5+ years of professional experience in a fast-paced marketing environment
  • Experience with public sector experience a plus
  • Excellent strategic & technical thinking. Highly organized and detail-oriented.
  • Default to execution with the ability to write materials that present complex concepts effectively across multiple personas, and at both the tactical and executive levels.
  • Highly efficient team player, with the ability to also work independently in a fast-paced, fluid, sometimes ambiguous environment.
  • High energy and the ability to manage multiple initiatives.
  • Works well under pressure and in a high-growth environment that is constantly changing.
  • Track record for delivering under tight deadlines.
  • Experience creating and delivering integrated marketing, email marketing, and nurture campaigns that deliver high impact.
  • Strong communication skills including storytelling with data and in presentations
  • Experience with Salesforce CRM, Data Visualization, Business Objects or Einstein Analytics a plus.

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