Retail Manager

Step right up and lead the fun As our Retail Manager, you'll keep the excitement going behind the scenes by overseeing our Retail and Food & Beverage locations to ensure every guest experience is as smooth as it is memorable. You'll inspire your team, drive sales, and partner with vendors to keep our shelves stocked and smiles shining. With our attractions open every day of the year, flexibility is key as weekends and holidays are when the magic truly happens

• Drive sales and guest satisfaction by meeting or exceeding daily, weekly, and annual performance goals, including Per Cap, Transaction Value, KPI, and Mystery Visit targets.

• Lead, coach, and inspire the Retail Team to deliver world-class, guest-obsessed experiences every day.

• Recruit, train, and develop team members, ensuring they are equipped for success through ongoing coaching, performance reviews, and personal development plans.

• Manage merchandising, inventory control, and ordering schedules to maximize sales and minimize waste or loss.

• Partner with the General Manager to plan and execute budgets, schedules, merchandising, and seasonal sales strategies.

• Oversee stock flow and timing to optimize key trading periods and maintain IP compliance.

• Ensure operational excellence in service, cleanliness, safety, and presentation across all Retail and Food & Beverage locations.

• Serve as Duty Manager on a rotating basis, supporting overall attraction operations and guest experience.

• Analyze financial and performance reports to identify trends, recommend improvements, and celebrate wins.

• Maintain compliance with all internal audits, Health & Safety standards, and company policies.

• Foster clear communication across the Retail Team and Senior Leadership Team, actively leading daily and shift briefings.

• Champion fun, positivity, and teamwork while leading by example to make every day magical for guests and staff alike.

• Perform other duties as assigned to keep the operation running smoothly and successfully.

Education and Experience:

• High school diploma or GED required; college degree preferred.
• Minimum of three years in retail or food and beverage, including at least three years in a management role within a theme park, attraction, museum, hotel, theater, or similar guest-focused environment.
• Proven ability to manage multiple projects and priorities in a fast-paced setting.
• Strong computer skills, especially with Microsoft Excel, Outlook, and Word.
• A hands-on, self-motivated leader who inspires teamwork and delivers exceptional guest experiences.
• Excellent communication, organization, and interpersonal skills with a passion for creating unforgettable moments for every visitor.

Licenses and Certifications:

• Able and willing to obtain any licenses or certifications needed to keep the fun running safely and in compliance with all requirements.

• Fantastic Health Coverage: Enjoy comprehensive medical, dental, and vision benefits to keep you feeling your best.
• Generous Paid Time Off: Take the time you need to rest, recharge, and come back ready to create more unforgettable moments.
• Merlin Magic Pass: Share the fun with free entry for you, your family, and friends to our world-famous attractions.
• Recognition and Rewards: Your hard work does not go unnoticed. Celebrate your achievements with exciting recognition programs.
• 401(k) Savings Plan: Build your future with our company-matched retirement program.
• Tuition Assistance: Pursue your passions with educational support and reimbursement programs.
• Growth and Development: Learn, grow, and take your career to new heights with endless opportunities for advancement.