Western Regional General Sales Manager

About Harbinger
Harbinger is an American commercial electric vehicle (EV) company on a mission to transform an industry starving for innovation. Harbinger's best-in-class team of EV, battery, and drivetrain experts have pooled their deep experience to bring a first-of-its-kind EV platform to support the growing demand for medium-duty EVs and Hybrids. Harbinger: Familiar Form, Revolutionary Foundation.

Job Summary
We are looking for a Western Regional General Manager to lead sales efforts across the Western U.S., managing regional performance, growing fleet and dealer relationships, and delivering against aggressive revenue goals. You will act as the primary commercial lead for the region, overseeing direct sales activity, supporting channel partners, and working with cross-functional teams to scale adoption of our products.

Key Responsibilities

• Prospecting & Outreach: Identify and engage with prospective customers to drive awareness and sales of Harbinger Motors' EV products.
• Dealer Support: Collaborate with existing dealers to support sales initiatives and fill gaps in coverage by proactively pursuing new opportunities.
• Territory Management: Travel daily within the assigned region to meet with potential customers, dealers, and partners.
• Plant Tours: Arrange and accompany customers on tours of our manufacturing facility in Garden Grove, California, to showcase our production capabilities and product quality.
• Sales Strategy: Work closely with the Sales Managers to develop and execute a sales plan tailored to the assigned region.
• Reporting: Maintain accurate records of customer interactions, opportunities, and sales progress in the company CRM.
• Out-of-State Travel: Occasionally travel out of state to attend trade shows, training sessions, or support national sales efforts.

Qualifications

• 10+ years of proven sales or business development experience in commercial vehicles, EVs, or fleet services—preferably in the medium-duty segment.
• Proven success in managing a regional territory and meeting or exceeding sales targets.
• Excellent communication and interpersonal skills.
• Ability to travel extensively within the assigned region and occasionally out of state.
• Self-motivated with strong organizational and time-management abilities.
• Proficiency with CRM tools and Microsoft Office Suite.
• A valid driver's license and reliable transportation.

Preferred Skills

• Knowledge of EV technology and industry trends.
• Experience working with or developing dealer networks.
• Familiarity with California's geographical and market nuances.

This role is eligible for an incentive structure tied to individual and/or team performance metrics.
Key Benefits & Perks

• Comprehensive Health, Dental & Vision (HDV) – 100% employee covered
• Early-stage Stock Options
• Robust Retirement Savings (401k, HSA, FSA)
• Generous Paid Time Off (PTO) & Parental Leave
• Annual Vacation Bonus
• Wellness & Fertility Benefits
• Cell Phone Stipend
• Complimentary Meals & Stocked Kitchens

California Pay Range

$150,000—$175,000 USD

Equal Opportunity
Harbinger is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, ancestry, sex, sexual orientation, gender, gender expression, gender identity, genetic information or characteristics, physical or mental disability, marital/domestic partner status, age, military/veteran status, medical condition, or any other characteristic protected by law.

Harbinger is committed to ensuring that our hiring process is accessible for persons with disabilities. If you have a disability or limitation, such as those covered by the Americans with Disabilities Act, that requires accommodations to assist you in the search and application process, please email us at

Candidate Data Privacy
Harbinger may collect, use and disclose your personal information or personal data (within the meaning of the applicable data protection laws) when you apply for employment and/or participate in our recruitment processes ("Candidate Personal Data"). This data includes contact, demographic, communications, educational, professional, employment, social media/website, network/device, recruiting system usage/interaction, security and preference information. Harbinger may use your Candidate Personal Data for the purposes of (i) tracking interactions with our recruiting system; (ii) carrying out, analyzing and improving our application and recruitment process, including assessing you and your application and conducting employment, background and reference checks; (iii) establishing an employment relationship or entering into an employment contract with you; (iv) complying with our legal, regulatory and corporate governance obligations; (v) recordkeeping; (vi) ensuring network and information security and preventing fraud; and (vii) as otherwise required or permitted by applicable law.

Harbinger may share your Candidate Personal Data with (i) internal personnel who have a need to know such information in order to perform their duties, including individuals on our HR, legal, and finance teams, and the team(s) with the position(s) for which you are applying; (ii) Harbinger affiliates; and (iii) Harbinger's service providers, including providers of background checks, staffing services, and cloud services.

Harbinger may transfer or store internationally your Candidate Personal Data, including to or in the United States, Canada, the United Kingdom, and the European Union and in the cloud, and this data may be subject to the laws and accessible to the courts, law enforcement and national security authorities of such jurisdictions.

Please note that we are currently not accepting applications from third party application services. Any unsolicited resumes or candidate profiles submitted in response to our job posting shall be considered the property of Harbinger and are not subject to payment of referral or placement fees if any such candidate is later hired by Harbinger unless you have a signed written agreement in place with us which covers the applicable job posting.