Social Media and Marketing Coordinator
1 week ago
About Hickman Lowder
Hickman Lowder is a well-established law firm renowned for providing compassionate legal services to families, individuals with special needs, disabilities, and the elderly. We are deeply committed to fostering strong community ties and advocating for those who need it most. Our firm values integrity, empathy, and innovation, and we are seeking a proactive, creative Marketing Coordinator to help us elevate our brand and community presence.
Position Overview
The Marketing Coordinator will plan, execute, and oversee a diverse range of marketing and outreach initiatives for Hickman Lowder. This role is key to fostering community and referral relationships, managing communications with clients and the public, shaping our social media presence, maintaining the Firm's website, and coordinating attorney presentations and talk series. Success in this position requires creativity, strong project management, and excellent communication skills to authentically represent the Hickman Lowder brand and mission. The ideal candidate is flexible, highly organized, detail-oriented, and comfortable working both independently and collaboratively. Compassion and understanding of the challenges faced by individuals with special needs, disabilities, or the elderly are essential.
Key Responsibilities
- Relationship Building:
Identify, build, and maintain strong, lasting relationships with referral sources, nonprofit organizations, and community partners. Facilitate collaboration opportunities and represent the firm at meetings and events.
- Event Representation and Coordination:
Act as the face of the firm at sponsored community events, networking functions, and conferences. Coordinate and promote firm-led presentations, workshops, and talk series designed to educate and engage clients and community members.
- Communications Management:
Manage internal and external communications, including drafting and distributing press releases, managing media relations, and producing a newsletter that informs clients, referral partners, and the public about firm news and relevant topics.
- Attorney Collaboration:
Work closely with attorneys to understand and support their networking and marketing goals. Provide marketing advice and help amplify their outreach efforts.
- Social Media and Online Presence:
Manage all firm social media accounts, develop content calendars, create engaging posts, track analytics, and ensure consistent messaging aligned with firm values. Stay ahead of trends and recommend new platforms or techniques to increase reach and engagement.
- Website Management:
Oversee all website content updates, coordinate with website developer as needed, optimize user experience, and ensure the site reflects the firm's brand and latest blogs and events. Monitor site performance and implement SEO best practices to increase visibility.
Coordinate Educational Talk Series
Plan and manage all aspects of 1–2 annual educational series, including scheduling, promotion, registration, and follow-up communications.
- Support Trustee School & Community Talks
Organize logistics for client education sessions and coordinate external speaking opportunities.
- Design and Marketing Collateral:
Create visually compelling advertisements, flyers, brochures, and digital marketing materials. Ensure consistency with brand identity and messaging, and tailor designs to specific audiences and campaigns.
- Marketing Strategy and Opportunity Evaluation:
Assess various marketing opportunities, partnerships, sponsorships, and advertising channels. Provide strategic recommendations based on potential impact and ROI, helping the firm allocate marketing resources effectively.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or Communications.
- 5+ years of experience in marketing, communications, or a related field (experience in legal or professional services preferred).
- Proficiency with Canva, Constant Contact, Eventbrite, and social media platforms.
- Experience updating websites (WordPress or similar).
Personal Qualities
- Highly flexible and adaptable, able to manage multiple projects with shifting priorities.
- Independent and self-motivated, with strong organizational and project management skills.
- Exceptional interpersonal skills, able to engage effectively with colleagues, clients, and community stakeholders.
· Compassionate, with experience or a genuine interest in working with special needs populations, disabilities, or elderly clients.
· Excellent writing, editing, and proofreading abilities.
· Creative thinker with a flair for design.
Why Join Hickman Lowder?
- Be part of a values-driven team dedicated to making a positive difference in people's lives.
- Enjoy flexible part-time hours that accommodate your lifestyle and allow you to make an impactful contribution.
- Opportunity to grow professionally within a well-respected and community-oriented law firm.
- Competitive compensation based on experience.
How to Apply
Interested candidates should submit their resume, cover letter, and two samples of relevant marketing work (such as a flyer, social media post, or newsletter) to Ryan Quinn at - Please include specific examples of managing online presence and community engagement initiatives.
Job Type: Part-time
Pay: $ $33.00 per hour
Expected hours: 15 – 20 per week
Work Location: Hybrid remote in Independence, OH 44131
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