Influencer Account Manager
6 days ago
**This is a hybrid position based in Los Angeles. This is not a fully remote position. Please do not apply if you do not live in the LA area.**
Agency Guacamole
is an award-winning, LA-based influencer marketing, PR and events agency. We help clients in the beauty and lifestyle space tell their stories in a variety of ways—in partnership with the media, on social media channels, in collaboration with influencers and through cool events.
Check out some of our work on our Instagram:
As an Influencer Marketing Account Manager, you would build communications campaigns for our hair, skin and color cosmetics clients, which includes managing influencer/talent strategy and relationships, content briefing and review, reporting and project managing various ongoing activations.
Our ideal candidate has around 3-5 years of experience in marketing (brand or agency side), which includes campaign development, pitching/negotiation experience, solid understanding of influencer culture and handling project tracking/reporting. Beauty/lifestyle experience strongly preferred.
Full details below. If a collaborative, supportive and inclusive team sounds appealing to you, send us a short note of introduction and your resume.
The Influencer Account Manager role entails:
- Manage overall client relationship including day-to-day communication and ongoing campaign support.
- Develop and implement comprehensive influencer marketing strategies aligned with overall marketing and business objectives.
- Stay updated on industry trends, emerging platforms and changes in the influencer marketing landscape.
- Plan, coordinate and execute influencer marketing campaigns from inception to completion.
- Create engaging and compelling briefs that outline campaign objectives, deliverables and key messaging for influencers.
- Monitor and analyze campaign performance, adjusting strategies as needed to optimize results.
- Collaborate with influencers to create authentic and compelling content that aligns with brand guidelines, messaging and disclosure guidelines.
- Generate regular reports on key performance indicators (KPIs) and provide insights for continuous improvement.
- Maintain relationships with talent agencies and vendor partners.
- Support internal and external initiatives.
You should be very comfortable with:
- working with talent and agents, especially in the beauty/lifestyle space
- the Microsoft Office Suite (Word, Excel, PowerPoint), Google Docs, Cision, influencer dashboards
- a fast-paced environment where attention to detail and follow-through is crucial
Here's what's in it for you:
- The opportunity to work on cool and impactful campaigns for top-tier beauty and lifestyle brands
- Flexible schedule and work environment
- Get to be part of a fun and hardworking team, and learn from people who not only have fantastic experience in marketing/PR, but also teach the subject
Other notes about what we're looking for:
- Trustworthy, honest and excited individuals looking to grow.
- People who want to make a positive contribution on our client projects and see the results of their hard work.
- People who are genuinely curious about the world and the categories in which our clients compete (e.g., beauty, men's grooming and lifestyle).
- You don't have to be a beauty junkie to apply, but you should be open to testing whatever latest product we're playing with.
- You are a reliable and honest individual, and are excited about beauty/lifestyle PR, events and social media.
Note: If you've read this far we already think you're awesome, but due to the anticipated volume of responses, we will contact only those candidates who most closely match our requirements.
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