Community Case Manager

1 week ago

Livonia, Michigan, United States Homestead Health Care Services Full time

Responsibilities/Qualifications:

We are seeking a highly motivated, experienced, and connected Community Liaison to lead referral generation efforts and drive business growth for our home care agency. This is a results-oriented position that demands an individual who understands the industry landscape, has strong existing relationships, and can produce measurable outcomes.

This is not an entry-level position. You will be expected to operate independently, take full ownership of your territory, and be accountable for referral metrics that directly impact the company's profitability.

Key Responsibilities:

  • Develop and execute a referral growth strategy targeting hospitals, skilled nursing facilities, assisted living, hospice, physician offices, case managers, and other community partners.
  • Leverage existing relationships to generate qualified referrals for home care services (personal care, companionship, etc.).
  • Maintain a weekly presence (10–15 hours minimum) at assigned referral partners and to strengthen engagement and drive referral flow.
  • Meet or exceed monthly and quarterly referral targets as defined by leadership.
  • Track and report on referral activity, relationship status, and pipeline using CRM or tracking tools.
  • Provide feedback on market trends and competitor activity to inform strategic decisions.
  • Represent the company professionally at community events, health fairs, and networking meetings.
  • Collaborate with intake and care coordination teams to ensure timely onboarding of referred clients.
  • Flexibility to help in our capacities as needed

Key Performance Indicators (KPIs):

  • # of Qualified Referrals per Week/Month
  • Conversion Rate of referrals to active clients
  • Revenue Generated from referral sources
  • # of Weekly In-Person Visits/Hours Logged at assigned facilities
  • # of New Referral Relationships Established per Quarter
  • Client satisfaction and feedback from referred cases

Qualifications:

  • 3+ years of experience in community outreach, marketing, or liaison role in home care, hospice, or healthcare-related field
  • Proven track record of meeting or exceeding referral quotas
  • Strong network of referral sources in Wayne, Oakland, Macomb, Washtenaw counties
  • Excellent communication, networking, and presentation skills
  • Self-motivated, proactive, and results-focused
  • Ability to work independently and manage your schedule effectively
  • Valid driver's license and reliable transportation required

Compensation:

  • Competitive base salary
  • Performance-based bonuses tied to referral volume and revenue generation
  • Mileage reimbursement and expense coverage for community visits

Benefits:

  • Opportunities for advancement
  • Medical, dental, and vision insurance
  • Employee recognition events
  • Paid time off

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