Managing Director, Web Experience

Organization Overview 
 
UNICEF USA ("UUSA" or "We") relentlessly pursues a more equitable world for every child, upholding the rights of all children and empowering every child, everywhere. We also support the fundamental belief that children should have a voice and role in shaping their futures and the futures of their communities.
Over eight decades, the United Nations Children's Fund (UNICEF) has built an unprecedented global support system for the world's children, and has boldly taken on the biggest, seemingly impossible challenges facing children. UNICEF relentlessly works day in and day out to deliver the essentials that give every child an equitable chance in life: health care and immunizations, safe water and sanitation, nutrition, education, emergency relief and more. UNICEF USA advances the global mission of UNICEF by rallying the American public to support the world's most vulnerable children.
We know that sustainable change is attainable, but it can't be achieved alone. It takes a committed team – individuals, governments, corporations, volunteers and staff – who demonstrate a relentless commitment to working tirelessly, day in and day out in some of the toughest, hardest to reach places. Big problems need big solutions, and we harness our collective, global voice and energy to do more good, in more places for children.  We will never stop supporting UNICEF to develop smarter, more cost-effective solutions; scaling up proven, data-driven programs; and harnessing new technologies to create measurable change for children.
UUSA is organized under the laws of New York State as a not-for-profit corporation. As such, UUSA is a tax-exempt organization as defined under Section 501C(3) of the Internal Revenue Code and is governed by an independent, non-salaried Board of Directors.

Position: Managing Director, Web Experience & Platforms

Location: Remote/Nationwide

FLSA Status: Exempt

Salary: The estimated salary range for this role is $123,150 - $166,250. This represents UUSA's good faith and reasonable estimate of the range of possible compensation at the time of posting. Actual pay will vary based on various factors, including but not limited to organizational budgets, qualifications, experience, specialized skills, and training.

Position Overview

With deep empathy and a collaborative approach to creating exceptional  web experience, the Managing Director, Web Experience & Platforms will lead UNICEF USA's efforts to manage, optimize and evolve its website as a critical platform for engagement, fundraising, and storytelling.  Reporting to the Chief Marketing Officer, the role will be responsible for strengthening governance of the Drupal CMS, improving user experience, accessibility, and performance, and working across teams ensure alignment in how we plan, deliver, and sustain our web presence in the service of UNICEF USA's mission to ensure that every child is healthy, educated, protected, and respected. 

Responsibilities

• Develop and implement effective governance in the application of the Drupal CMS through policy and process documentation, including role definitions, training, and user guidance.
• Ensure web-related workflows, decision-making and governance structures are coordinated across divisions to promote consistency and efficiency.
• Oversee web platform standards and technical alignment across UUSA's website and related tools, collaborating with internal teams and external partners to ensure new functionality is sound, scalable, and aligned with UNICEF USA's evolving digital goals.
• Define and oversee the web platform strategy, including governance, prioritization, and accountability for website operations and performance.
• Partner with Technology to evaluate and integrate MarTech tools and capabilities that enhance campaign execution, SEO performance, and web functionality, ensuring alignment with organizational goals and readiness for emerging technologies such as AI.
• Manage relationships with MarTech delivery vendors, ensuring alignment with UNICEF USA's standards, timelines, and performance expectations.
• Serve as Website Product Manager, responsible for roadmap development, sprint planning, backlog management, and cross-team coordination.
• Create a culture of collaboration that helps make the web a core part of all marketing functions, partnering closely with the Owned Channel Lead, Creative Lead, Integrated Marketing Lead, Technology, and Philanthropy teams to ensure cohesive digital strategy across departments.
• Lead and develop a team of web specialists, collaborating closely with Technology and Philanthropy, focused on the ongoing development, optimization, and governance of web and evolving digital tools that are on-brand, accessible, and engaging.
• Establish and maintain a structured intake process to evaluate and prioritize website requests, aligning resources and timelines with organizational goals.
• Serve as the platform lead for UNICEF USA's optimization efforts, ensuring that agency-led tests and content-driven strategies are assessed for technical feasibility, integration, and scalability, and that resulting insights are translated into actionable roadmap priorities and measurable improvements in user experience and engagement.
• Play a leading role in improving cross-functional collaboration and shaping how UNICEF USA plans, delivers, and evolves its  web experiences, ensuring alignment with the organization's mission and ethical standards.

Position Qualifications

• Bachelor's degree in Computer Science, Information Systems, Digital Media, Marketing, or related field required.
• Minimum of 10 years' experience managing enterprise-level web and digital platforms.
• Proven experience as a digital product manager or web product manager, leading cross-functional teams through planning, development, and release cycles.
• Strong understanding of content management systems (Drupal preferred) and web technologies, including HTML, CSS, JavaScript, and PHP.
• Familiarity with UX/UI design best practices, accessibility standards, and data-driven optimization to improve user experience and engagement.
• Experience implementing or managing personalization tools, A/B testing, or multivariate testing frameworks, with an ability to evaluate technical feasibility and long-term scalability.
• Demonstrated ability to translate platform insights and performance data into actionable recommendations that drive measurable improvements.
• Excellent oral and written communication skills, with the ability to bridge technical and non-technical audiences and foster collaboration across departments.
• Collaborative, proactive, and strategic mindset with a commitment to UNICEF's mission and ethical standards.
• Willingness to work extra hours during emergency responses when needed

Must possess current and valid US Work Authorization and be eligible to work for any US employer without sponsorship.

Don't meet every single requirement? That's okay. UNICEF USA values diverse experiences and we're always looking for people who will add to our culture and further our mission. If you are excited about this role and unsure about whether your past experience aligns with the job description, we encourage you to apply anyway.

Must possess current and valid US Work Authorization and be eligible to work for any US employer without sponsorship.

Due to the high volume of applications received, only those selected for an interview will be contacted. UNICEF USA is proud to be an Equal Opportunity Employer

We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. UUSA is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at .

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