Content Manager

1 week ago

Cupertino, California, United States VITURE Full time $80,000 - $120,000 per year

Who We Are

At the forefront of XR innovation, VITURE is redefining how people connect, play, and create through groundbreaking hardware, software, and immersive experiences. Our mission is to build the future of spatial computing — creating technologies that feel personal, seamless, and inspiring. Join a dynamic and cross-disciplinary team shaping the next generation of wearable and digital experiences.

VITURE is seeking a
Content Marketing Manager
to develop and execute content strategies tailored to different international markets with the Marketing Team. The ideal candidate is for someone who combines strategic thinking with hands-on creativity, thrives in fast-paced environments, and understands how to localize brand storytelling for different cultural contexts.

Responsibilities

  • Partner with the Marketing Team to develop global content marketing strategies, adapting narratives to regional characteristics across North America, Europe, and Asia.
  • Lead end-to-end content production — including topic planning, copywriting, video scripting, and creative direction — optimized for platforms such as Instagram, YouTube, TikTok, and Reddit.
  • Build a content repurposing system by deconstructing and reorganizing video, image, and copy assets into reusable modules.
  • Analyze competitor content strategies and user feedback across international markets to refine VITURE's positioning and establish differentiated storytelling advantages.
  • Adjust content tone, visual style, and publishing cadence based on audience personas and market insights to deepen brand engagement and awareness.
  • Manage global content files and workflows; coordinate with external agencies to ensure quality and timely delivery.
  • Collaborate with regional teams to implement localized content strategies and measure their market impact.

Qualifications

  • Bachelor's degree or above in Marketing, Communications, Journalism, or related fields.
  • 3+ years of international content marketing experience, ideally in the technology or consumer electronics sector.
  • Strong understanding of global social media platforms; experience with performance tracking and creative optimization.
  • Proven skills in video content creation and visual design direction.
  • Experience building or managing content libraries, modular asset systems, or localization pipelines is a strong plus.
  • Prior experience in multinational companies, Fortune 500s, or startups scaling global content from 0→1 highly preferred.
  • Technical or hardware-related marketing experience (smart devices, XR, consumer electronics) is a plus.

VITURE provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.

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