Marketing Coordinator, CRM

Sun Holdings is one of the largest franchise organizations in the U.S., proudly supporting over 1,300 restaurant locations across 31 states. We provide franchise management services to some of America's most beloved brands, including Applebee's, Arby's, Bar Louie, Burger King, Cantina Laredo, Freebirds, Golden Corral, IHOP, McAlister's, Papa John's, Popeye's, Taco Bueno, and Uncle Julio's. Join our team of hands-on problem-solvers

Job Summary:

We are seeking a Marketing Coordinator to join our CRM & Loyalty Programs team supporting Freebirds World Burrito, Taco Bueno, and Uncle Julio's. This ground-floor opportunity will focus on optimizing loyalty programs and CRM campaigns across email, SMS, and app channels. The ideal candidate will be detail-oriented, creative, and eager to learn while supporting digital engagement strategies that build customer loyalty.

What You'll Get (Benefits):

• Competitive Pay – Your talent and hard work won't go unnoticed.
• Health & Wellness Coverage – HSA, medical, dental, vision, disability, and life insurance plans to keep you and your family feeling your best.
• 401(k) Match – Helping you invest in your future (and putting more back in your wallet).
• Paid Training – We set you up for success from day one.
• Generous Time Off – Up to 16 paid vacation and sick days, plus 7 company holidays to recharge and reset.
• Free lunch while at work – Pick your favorite from 5 nearby brand locations, plus discounts with some of our brands—we've got lunch covered.
• Daily Pay Option – Access your earnings before payday with our Earned Wage app.
• Career Growth – We're growing fast, and we love to promote from within.
• And more good stuff – Because working with us should feel rewarding every day.

What You'll Do (Responsibilities):

The Marketing Coordinator will support CRM & Loyalty platform operations and assist in campaign execution across email, SMS, and app channels. This role will collaborate with IT, Analytics, and Marketing teams on platform updates, audience segmentation, and personalization strategies to improve customer engagement. The Marketing Coordinator will monitor program performance, conduct A/B testing, and compile insights to optimize campaigns. Responsibilities also include coordinating marketing campaigns through content calendars, assisting with copywriting, graphic design, and asset creation, analyzing customer data for trends, and preparing reports with recommendations for continuous improvement.

What You'll Bring (Requirements):

• Bachelor's degree in marketing, advertising, or a related field.
• 1–2 years of relevant experience, preferably in a similar role.
• Knowledge of CRM management, loyalty programs, and digital marketing.
• Familiarity with CRM platforms and analytics tools (e.g., Google Analytics).
• Understanding of audience segmentation, personalization, and targeted campaigns.
• Strong analytical, organizational, and communication skills.
• Familiarity with basic graphic design and copywriting is a plus.
• Experience in the restaurant industry is a plus.

Ready to get started? Apply today and join a team that's making a big impact—one location at a time.

At Sun Holdings, we're committed to providing a safe, efficient, and supportive environment—for our team and the guests we serve. We're proud to be an Equal Opportunity Employer. Curious about who we are? Check us out at

Sun Holdings is one of the largest franchise organizations in the U.S., proudly supporting over 1,300 restaurant locations across 31 states. We provide franchise management services to some of America's most beloved brands, including Applebee's, Arby's, Bar Louie, Burger King, Cantina Laredo, Freebirds, Golden Corral, IHOP, McAlister's, Papa John's, Popeye's, Taco Bueno, and Uncle Julio's.

Join our team of hands-on problem-solvers

Job Type: fulltime

Education: High school degree

Work location: On-site