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Senior Marketing Manager

2 weeks ago

Dallas, TX, United States Trusting Social & Kompato AI Full time

We're looking for a Senior Marketing Manager who thrives on execution. Someone who is energized by building campaigns, shipping content, running events, orchestrating GTM workflows, and creating clarity out of chaos.

This is one of the highest-impact roles in our GTM org. You'll spend 70-80% of your time doing the work - not delegating it.

Your days might look like:

• Running logistics for a major industry event

• Shipping a multi-channel demand-gen campaign

• Building a new one-pager or case study

• Refining messaging with Sales and Product

• Using AI to accelerate research, content, or planning

• Benchmarking competitors and sharpening positioning

If you love moving fast, producing high-quality output, and turning strategy into pipeline - this role is built for you.
Why This Role Matters

Kompato AI is at an inflection point. We have a proven product, growing demand, and a clear market pull - and now we need a marketing operator who can scale our GTM velocity with speed, discipline, and creativity.

This role is a force multiplier for the entire company. Your execution will directly influence pipeline, revenue, brand perception, and how prospects experience Kompato AI.

You will be instrumental in building:

• Our GTM engine

• Our playbooks

• Our collateral

• Our demand-gen programs

• Our event presence

• Our AI-powered marketing workflows

This is an opportunity to own a critical function at a pivotal stage of growth.
About Kompato AI

Kompato AI is transforming the debt collection industry with conversational AI that blends human empathy with machine efficiency.

We help agencies, lenders, and financial institutions modernize their inbound, outbound, and digital self-service operations - all while improving compliance, customer experience, and recovery rates.

We're building the operating backbone for the future of collections.

We move fast. We operate with clarity and ownership. We take big swings. If you thrive in an environment where AI is woven into everyday workflows - not a buzzword - you'll feel at home here.
What You'll Do
Go-To-Market & Strategy Alignment

• Refine ICPs, value props, and messaging with leadership

• Translate strategy into clear campaigns, deliverables, and timelines

• Challenge assumptions with insight and data

• Keep positioning sharp and competitive
Execution & Campaign Ownership (70-80%)

• Build and run multi-channel demand-gen campaigns

• Produce collateral: one-pagers, decks, case studies, FAQs, blog posts

• Manage website updates and messaging refreshes

• Own event planning, vendors, logistics, and on-site execution

• Manage freelancers and agencies
Cross-Functional Leadership

• Partner with Sales to create sales-ready leads

• Build battlecards, decks, objection handling, case studies

• Collaborate with Product and Ops to maintain accurate, compliant messaging

• Keep stakeholders aligned through strong project management
Analytics & Iteration

• Track pipeline contribution and campaign/event ROI

• Gather customer and sales feedback

• Test, learn, and continuously improve

• Benchmark competitors and adjust positioning
AI-First Mindset

• Use AI for research, drafting, planning, and design iteration

• Build reusable playbooks using AI-assisted workflows

• Help the team adopt AI effectively
Who You Are

• Execution-obsessed - you love producing real work

• Startup-tested - ambiguity doesn't faze you

• A strong writer - messaging is a superpower

• Insight-driven - you think beyond surface-level metrics

• A collaborative challenger - you push when it matters

• AI-native - "start with AI" is instinctive

• Outcome-focused - you care about pipeline, not vanity metrics

• Structured - clarity, planning, and organization come naturally
What You Bring

• 6-10 years in B2B marketing (SaaS/fintech/regulated industries preferred)

• Proven success in demand gen, campaigns, events, and content

• Portfolio of assets you personally built

• Ability to run events and field marketing programs

• Experience with HubSpot, Salesforce, LinkedIn Ads

• Ability to manage freelancers and agencies

• Bonus: experience building early-stage GTM systems
Our Values

Extreme Ownership • Mindfulness • Insight-Driven • Audacious

These values guide how we operate, collaborate, and deliver outcomes.
Pay Transparency Compliance

Kompato AI complies with all applicable pay transparency laws. Salary range information will be provided upon request

to candidates residing in affected jurisdictions.
Apply Today

If you're energized by building, executing, and shaping the GTM engine of a fast-moving AI startup, we'd love to talk.

Apply now with your resume and portfolio.