Marketing Specialist

3 weeks ago

Minneapolis, United States Amplifon Full time
Job Description

Our Marketing Specialist - Programs role is the perfect opportunity to amplify your career if you are a passionate marketer who is organized, collaborative and enjoy guiding projects from start to finish to improve performance. In this role, you will build relationships with subject matter experts and franchisees to identify opportunities for growth and optimization in local marketing programs.

Join the Brand and Customer Acquisition team to gain valuable experience in developing solutions to scale new programs, improve processes with current local programs and partner with cross-channel partners to define guidelines for adoption and benchmarks.

Duties and Responsibilities:

  • Collaborate with Channel Managers to understand current local marketing programs to identify opportunities to streamline simplify and optimize to grow existing local program participation.
  • Develop local marketing assets to support programs and franchisees with execution of national promotional calendar, product launches and strategic evergreen collateral in select channels.
  • Support the local marketing team with building out new and innovative programs to scale current local marketing efforts, working with franchisees, vendors, and channel managers.
  • Engage with franchisees and field team to collect feedback, develop case studies, and collect feedback for program enhancements.
  • Support Marketing leadership including presentation templates development, marketing related research, performance analysis, prepping or proofreading copy, and building new marketing collateral.

Education, Experience, and Qualifications:
  • Bachelor's Degree in marketing or related field
  • 2-5 years of experience in Marketing, Communications, or another related field
  • Familiarity working internally with Creative/production, Digital/web, and Communications teams. Also, able to effectively work with agencies and franchise partners.
  • Excellent written and oral communication skills. Ability to effectively write light copy for direct mail, website content, press releases and other efforts.
  • Strong project management and organizational skills.
  • Ability to be resourceful and work independently.
  • Demonstrated ability to handle multiple priorities and projects while meeting deadlines and staying on budget
  • Adept at building and maintaining relationships and able to effectively work with others to execute projects
  • Ability to link marketing and communications efforts to metrics with reporting and other tools.
  • Excellent computer skills. Strong proficiency in Microsoft Word, Outlook, Power Point, and Excel. Preference given for InDesign/Creative suite experience.
  • Strong attention to detail and able to work in a fast- paced environment
  • Flexible and positive disposition to work in a dynamic and changing environment
  • Proven experience in similar role; preference given to dealer or franchisee marketing experience
  • Proven effectiveness in time management, organization, and communication

Physical/Mental Demands:
  • Position requires the ability to concentrate for periods of time, and ability to manage frequent interruptions while meeting strict deadlines.
  • Frequently required to use a computer and mouse (up to 8 hours per day)
  • Ability to travel less than 10%

This description is intended to be only a general outline of job activities. An employee is expected to perform these and any other activities which may be assigned or which may occur during work. This description is not a contract or guarantee of employment.

About Us:

Amplifon, parent company to Miracle-Ear and Amplifon Hearing Healthcare, is the global leader in the Hearing Care Retail market. We have 70+ years of history behind us and we continue to invest and innovate to make more possible every day. With a global presence spanning 26 countries, our team of over 19,400 passionate professionals are on a mission to help people rediscover the emotions of sound. Amplifon Americas, defined as Canada, Latin America, and the United States is the largest market in the organization with significant growth potential over the next several years.

Miracle-Ear has led the way in innovation and customer service, helping over 50 million people with hearing loss. We operate over 1,500 franchised and corporately owned retail clinics across the United States and take pride in offering solutions that enhance our customer's quality of life.

At Amplifon, we don't just provide hearing care solutions-we advocate for the individuals behind our success. Joining our team means more than just a job; it's an invitation to be heard, to create meaningful connections, and to form your own path to success. With an encouraging environment brimming with opportunities for development, you'll find yourself surrounded by colleagues who are not just coworkers, but supporters for your journey.

In recognition of our commitment to empowering people, we are thrilled to announce that Amplifon has been honored as a "Top Employer 2024" across Europe, the United States, Canada, and New Zealand by the Top Employers Institute. Join us in our quest to empower lives and be part of a team that's shaping the future of hearing care with passion and innovation.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. If selected for an interview, please advise our Human Resources team if you require accommodation during the interview and assessment process and we will work with you to meet your accessibility needs.

#Miracle-Ear

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