Marketing Project Manager
1 month ago
A Marketing PROJECT MANAGER on the Client Relations Team is responsible for the planning, coordination and execution of projects and services for a portfolio of clients across a variety of industries. The role supports an experienced Client Services Director in developing and implementing marketing objectives and strategies to reach a client’s goal(s).
An ideal candidate should have the project management, analytical, organizational and decision-making skills necessary to assist in keeping projects on time and within budget.
Overview of Duties & Responsibilities:
Primary responsibilities of the Marketing Project Manager include:
First 3-6 months:
• Supporting the Client Services Manager/Director in coordinating projects and services for five-seven clients simultaneously
• Gathering and assembling background information and analyses
• Planning and managing projects and tasks within a project management software from beginning to end
• Establishing clear and thorough direction for all departments to successfully execute their role(s) in the project • Organizing project assets
• Developing and managing schedules/deadlines as well as project scope, timeline, and budget
• Managing feedback and requests from internal and external stakeholders • Reviewing edits and updates for accuracy and best practices
• Evaluating and monitoring campaign/project performance on an ongoing basis by analyzing key metrics and reviewing comprehensive reports
• Attending and participating in client meetings
• Preparing client-facing agendas, status updates and takeaways/follow-up
• Supporting the Manger/Director in the development of estimates for existing clients
• Observing discovery and proposal meetings with potential clients
• Scheduling and preparing for meetings
• Developing understanding of account innerworkings and client relationships
• Providing event support as needed working closely with the agency’s event staff
• Establishing and maintain strong working relations with internal team members and external vendors
Within 7-12 months (& beyond):
• Responsibilities noted above
• Leading select client meetings independently or with very little support
▪ Note: Additional clients may be added to the Project Manager’s portfolio based on capacity and scope
• Providing proactive consultation to clients
• Leading and executing day-to-day client activities, including responding to and initiating client phone calls and emails
• Participating in new business meetings, proposal development and presentation
• Developing and pitching campaign strategy, new tactics and ideas to clients
Qualifications:
A bachelor’s degree in marketing, advertising, public relations, business administration or a related field, and at least three years of experience in the field.
• Past work experience as a marketing/account coordinator or similar role.
• Knowledge of traditional and digital marketing, content marketing, public relations and social media marketing required.
• Experience in communicating with and presenting to clients, written and verbal, required.
• Familiarity with social media management and advertising (Facebook, Instagram, LinkedIn, Twitter, Google My Business, Houzz) required.
• Knowledge of WordPress, Canva, MailChimp, Constant Contact and experience in online review monitoring preferred but not required.
Skill Set:
• Excellent communication and interpersonal skills
• High level of organization, prioritization and decision-making skills
• Detail oriented and analytical
• Strong work ethic and self-motivated
• High computer competency (Office 365 Suite, Project Management Tools, Adobe Acrobat)
• Outgoing and comfortable engaging in social situations
• Professional conduct within and outside office while conducting agency business
Company DescriptionPriority Marketing is an award-winning marketing, advertising and public relations company located in Southwest Florida. Founded in 1992, the agency employs a dynamic team of creative professionals serving clients in all industry sectors. The company offers a robust benefits package including matching 401k, pension plan, profit sharing, health insurance and moreCompany DescriptionPriority Marketing is an award-winning marketing, advertising and public relations company located in Southwest Florida. Founded in 1992, the agency employs a dynamic team of creative professionals serving clients in all industry sectors. The company offers a robust benefits package including matching 401k, pension plan, profit sharing, health insurance and more-
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