Senior Marketing Specialist

21 hours ago

Charlotte, United States Lincoln Property Company Full time
Job DescriptionJob Description

Lincoln Property Company does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by Lincoln Property Company to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that Lincoln Property Company will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity. At this time, we are not working with any agencies.


The Senior Marketing Specialist will play a key leadership role on a regional marketing team supporting multiple markets. This role requires a highly collaborative approach, involving partnerships across business segments and corporate functions. The ideal candidate not only is highly creative and versatile but also excels in writing and clear communication, translating complex data into compelling collateral for diverse audiences.

Responsibilities:

  • Manage all marketing needs for high-producing leasing teams including proposals, presentations, property marketing for premier assets, and other comprehensive deliverables within strict deadlines while ensuring alignment with the established strategy and vision.
  • Plan and execute marketing campaigns for broker's property listings; develop and track budget.
  • Drive regional business development efforts for additional business lines, connect Lincoln's national platform resources, and increase client awareness and engagement with Lincoln brand in local markets.
  • Support ground-up development marketing efforts including: coordinate with third-party vendors where marketing creative is outsourced, communications/creative development for construction milestones, create bi-weekly development/leasing activity reports for all active developments, participate in calls with asset management teams.
  • Ensure consistent branding across all communication channels and collateral materials, driving effective and cohesive marketing campaigns and initiatives.
  • Provide social media training sessions and educational seminars to empower brand ambassadors and boost employee advocacy.
  • Assist with local PR and internal communications as needed.

Desired Competency, Experience and Skills:

  • 7+ years of marketing experience in a professional services environment
  • 2+ years of commercial real estate experience preferred
  • Capacity to write and generate content with strong editing and proofreading skills with an emphasis on business writing and an understanding of articulating client value
  • Ability to shift priorities and deliver projects on a timely basis, well organized, excellent time management skills with meticulous attention to detail and ability to interface with top level executives.
  • Advanced knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook)
  • Familiarity with project management tools like Asana and CRM platforms including Hubspot
  • Experience in full Adobe Creative Suite (InDesign, Illustrator, Photoshop) is a plus

This position is 100% in-office. The role requires working in office during standard business hours. Remote work or telecommuting is not an option for this position.

About Lincoln Property Company

Lincoln Property Company ("Lincoln") is one of the largest private real estate firms in the United States. Offering a fully integrated platform of real estate services and innovative solutions to owners, investors, lenders and occupiers, Lincoln supports the entire real estate lifecycle across asset types, including office, life science, retail, industrial, data center, production studio, healthcare, government, universities, and mixed-used properties, throughout the United States, United Kingdom, and Europe. Lincoln's combined management and leasing portfolio on behalf of institutional clients includes more than 562 million square feet of commercial space. In addition to providing third-party real estate services, Lincoln has completed over 164 million square feet of development since its inception in 1965 and has another $19.5 billion currently under construction or in the pipeline. For more information, visit: www.lpc.com.

All job offers are contingent on completion of a background check and proof of eligibility to work in the United States.

By submitting your information or resume in response to this opportunity, you acknowledge that your personal information will be handled in accordance with Lincoln Property Company's privacy policy.

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