Copywriter

4 weeks ago

Atlanta, United States Robert Half Full time
Job DescriptionJob DescriptionWe are in search of a Copywriter to join our team in Atlanta, Georgia. This role is primarily involved in the finance industry, specifically in the self-service ATM industry, cash trends, and payments. This role is ideal for those with a background in both long and short form writing, as well as research-based and promotional copy. The role offers a short-term contract employment opportunity.

Responsibilities:
• Develop and manage multiple writing projects across various channels of communication.
• Conduct SEO and competitor research to inform writing projects.
• Create thought leadership content and conduct interviews.
• Conduct website audits and analysis, and create copy for websites, social media, and paid media.
• Develop blogs, brochures, infographics, sales collateral, one-pager promotional material.
• Write case studies, success stories, scientific papers, press releases, and eBooks.
• Handle internal and external communication presentations.
• Edit and proofread content as necessary.
• Write scripts for videos and podcasts.
• Develop marketing funnels and write email campaign content.
• Write for events and conferences.
• Collaborate across marketing, sales, product, and leadership teams.
• Utilize tools such as Adobe Creative Cloud, Assertion Markup Language, Content Management System (CMS), Facebook Insights, and GMail effectively in the execution of tasks.• Proficiency in Adobe Creative Cloud
• Advanced knowledge of Assertion Markup Language
• Experience with Content Management System (CMS)
• Ability to analyze and utilize Facebook Insights
• Familiarity with GMail
• Experience in creating effective Advertisements
• Understanding of AP Style
• Proven experience in Blogging
• Ability to create and enhance Brand Awareness
• Experience in designing Brochures
• Exceptional written and verbal communication skills
• Strong creative thinking and problem-solving skills
• Ability to work independently and as part of a team
• Attention to detail and ability to multitask
• Strong organizational and time-management skills
• Familiarity with SEO and keyword research
• Ability to meet deadlines and work under pressure
• Proven experience in a similar role
• Bachelor’s degree in Communications, Marketing, English, Journalism, or related field preferred

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