Senior Manager, Paid Search Expert
2 weeks ago
Amsive is seeking a highly skilled Senior Manager, Paid Search to lead and manage paid search campaigns across Google and Bing for enterprise-level E-commerce clients. This role involves developing strategies, optimizing performance, and managing a team while collaborating with cross-functional stakeholders.
Key Responsibilities- Develop and implement paid media strategies across multiple platforms (Google and Bing) with a focus on E-commerce.
- Build and manage complex E-commerce campaigns, including product feeds, dynamic ads, and other scalable media structures.
- Set up and manage testing methodologies to optimize new campaign structures, bid strategies, creatives, and other elements before scaling.
- Utilize feed management tools to optimize and maintain product feeds for campaigns.
- Oversee the media budget allocation and ensure efficient use of spend to maximize campaign effectiveness.
- Report regularly on campaign performance, providing actionable insights and recommendations for improvement.
- Analyze data and performance metrics to optimize campaigns for ROI, engagement, and other key KPIs.
- Collaborate with cross-functional teams to align media efforts with overall marketing strategies.
- Advise clients on best practices, strategies, and emerging trends in paid search and digital advertising.
- Manage and mentor a team of paid search specialists, ensuring continuous development and improvement.
- 5+ years' experience working in a performance marketing agency or in-house digital marketing team.
- 5+ years of hands-on paid search experience in Google and Bing, with advanced expertise in campaign setup, management, and optimization.
- 5+ years of experience advising and managing E-commerce clients, with a proven track record of driving results.
- 3+ years of experience managing and developing a team of 1-3 people.
- Strong experience with decentralized data sources and platforms.
- Proven ability to prioritize and allocate resources to meet client expectations and deliverables.
- Exceptional project management skills with experience managing complex tasks with conflicting priorities.
- Excellent communication, analytical, and problem-solving skills.
- Experience with enterprise-level clients, particularly in the E-commerce sector.
- Knowledge of additional digital advertising platforms, tools, or strategies is a plus.
- Familiarity with data visualization and reporting tools is a plus.
Amsive is a performance marketing agency that thrives on collaboration and innovation. We offer a supportive environment where personal growth is just as important as professional development. We're a team of passionate individuals ready to tackle challenges, learn from one another, and drive results.
We believe in empowering our team members, providing them with the tools they need to succeed, and trusting them to lead the way. With decades of expertise and a commitment to integrated solutions, we don't meet the industry standard; we're setting it.
We're an equal opportunity employer and are committed to building a supportive and inclusive environment for all employees. If you need any assistance seeking a job opportunity at Amsive, or if you need reasonable accommodation with the application process, please call.
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