Electrophysiology Portfolio Commercialization Expert

4 days ago


Saint Paul, Minnesota, United States Abbott Laboratories Full time
Overview
At Abbott Laboratories, we're dedicated to helping people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines.

About Us
We're a global healthcare leader with over 114,000 colleagues serving people in more than 160 countries. Our employees enjoy career development opportunities, access to excellent retirement savings plans, tuition reimbursement, and free education benefits.

The Opportunity
This role is responsible for serving as a key contributor to the overall commercialization effort for Abbott's Electrophysiology portfolio. As an expert in clinical and technical aspects of assigned products/product lines, you'll provide guidance and support on related product claims and messaging development activities, competitive analysis, and collaboration with global sales/marketing and clinical/product development teams.

Your Responsibilities
- Develops analysis around the competitive environment and defines product positioning, rationalization, key issues, strategies, and target audiences for assigned product(s)/product lines.
- Collaborates with marketing colleagues on integrated marketing business plan deliverables for assigned programs.
- Partners with marketing colleagues to shape customer requirements for related products.
- Engages proactively with Clinical Affairs, Product Development, and Regulatory to build meaningful messaging and respective data generation plans to market and differentiate the Abbott EP portfolio.
- Works with marketing communications to support development of launch materials, peer-to-peer presentations, clinical compendiums, and any other collateral material required to support key clinical marketing data and messages.
- Creates infrastructure and operating procedures for capture and tracking of messaging, evidence generation, and claims development.
- Presents clinical marketing plans to internal management.
- Supports market development activities through establishment of best practices and development of tools to raise awareness of the benefits of assigned product(s)/product lines.
- Builds strong relationships with global teams to ensure successful launch of new sites/new products/tools/SW and collaborates to ensure launch of new sales enablement tools.
- Works with market research to collect all limited market release survey data and shares results regularly with management.

Requirements
- Bachelor's degree.
- 5-7+ years' experience working in healthcare, medical devices, or technology-based products.
- Experience working in a broader enterprise/cross-division business unit model preferred.
- Ability to work in a highly matrixed and geographically diverse business environment.
- Ability to work within a team and as an individual contributor in a fast-paced, changing environment.
- Ability to leverage and/or engage others to accomplish projects.
- Strong verbal and written communications with ability to effectively communicate at multiple levels in the organization.
- Multitasks, prioritizes, and meets deadlines in a timely manner.
- Strong organizational and follow-up skills, as well as attention to detail.
- Ability to travel up to 30%, including internationally.

Benefits
This position offers a base pay of $95,000.00 – $190,000.00 and provides opportunities for career growth and professional development. Employees also have access to health and wellness benefits, which provide security to help them and their families live full lives.

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