Marketing Coordinator

10 hours ago

Richmond, Virginia, United States Whiteford, Taylor & Preston LLP Full time
Marketing Coordinator Job Description

About the Role:

We are seeking a highly organized and detail-oriented Marketing Coordinator to join our dynamic marketing team at Whiteford, Taylor & Preston LLP. As a Marketing Coordinator, you will play a key role in supporting the firm's marketing initiatives across multiple offices.

Key Responsibilities:

  • Maintain and update firm marketing materials, ensuring consistency and alignment with the firm's brand guidelines.
  • Provide marketing support for attorneys and practice groups, including the preparation of pitch packets, proposals, and RFPs.
  • Coordinate and assist with the planning and execution of firm seminars, events, and sponsorship activities.
  • Update and maintain the firm's website content, including attorney bios and practice descriptions.
  • Assist in managing the firm's contact management and experience databases, ensuring accurate and up-to-date records.
  • Create and distribute client alerts, newsletters, and other firm communications.
  • Track marketing initiatives, including sponsorships and events, using spreadsheets to analyze return on investment (ROI) and other metrics.
  • Shadow and assist with events and projects to gain experience and provide cross-departmental support.
  • Collaborate with attorneys and vendors, demonstrating professionalism and strong interpersonal skills.
  • Ensure high attention to detail and accuracy in all aspects of the role.

Requirements:

  • Strong verbal and written communication skills, with the ability to create clear and professional correspondence.
  • Exceptional organizational skills and the ability to juggle multiple projects and meet deadlines.
  • A proactive, problem-solving mindset with a focus on detail and accuracy.
  • Ability to communicate effectively and tactfully with attorneys, vendors, and staff.
  • Comfortable working in a fast-paced environment with a variety of responsibilities.
  • Proficient in Microsoft Office Suite (Word, PowerPoint, Excel, Outlook).
  • Basic knowledge of design principles and the ability to create simple marketing materials.
  • Experience with website maintenance, contact management systems, and tracking metrics using spreadsheets.
  • A willingness to learn, adapt, and take on new challenges.
  • Flexibility to support diverse practice areas and projects.

What We Offer:

  • A competitive salary and benefits package.
  • Opportunities for professional growth and development within a dynamic and supportive environment.
  • A collaborative culture that values innovation, integrity, and inclusivity.

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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