Digital Marketing Strategist

3 days ago


St Louis, Missouri, United States Rankings Full time
Job Title: Digital Marketing Strategist

We are seeking an experienced Digital Marketing Strategist to join our team at Rankings. As a key member of our digital marketing department, you will be responsible for developing and executing effective digital marketing strategies for our clients.

Job Summary:
    Develop and execute comprehensive digital marketing plans that drive client growth and revenue.
    Collaborate with internal teams to ensure seamless execution and maximize results.
    Analyze campaign data to inform future marketing decisions and optimize campaigns for optimal performance.

Responsibilities:
    Conduct market research and analyze competitor activity to identify opportunities and challenges.
    Develop and implement targeted digital marketing campaigns across multiple channels, including SEM, social media, email, and content marketing.
    Manage and optimize campaigns to achieve desired outcomes, including conversions, leads, and sales.
    Monitor and report on campaign performance using analytics tools, such as Google Analytics and Ahrefs.
    Provide regular progress updates and insights to clients, including recommendations for improvement.
    Stay up-to-date with the latest digital marketing trends, best practices, and platform updates to ensure ongoing expertise and knowledge-sharing with the team.

Requirements:
    3+ years of experience in digital marketing, preferably with a focus on search engine marketing (SEM) and pay-per-click (PPC) advertising.
    Proven track record of managing successful digital marketing campaigns and achieving measurable results.
    Excellent written and verbal communication skills, with the ability to articulate complex concepts and ideas to both technical and non-technical stakeholders.
    Strong analytical and problem-solving skills, with the ability to interpret data and draw meaningful conclusions.
    Ability to work independently and collaboratively as part of a fast-paced team environment.
    Knowledge of Google platforms, including Google Ads, Google Analytics, and Google Tag Manager.

Compensation:
    Starting salary: $70,000 + commission, depending on experience and performance.
    Remote work opportunity, with flexible scheduling and work-from-home arrangements.
    12 days of paid time off (PTO) within the first year of employment.
    100% health insurance coverage, including fully employer-funded benefits.

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