Chief Marketing Strategist for Social Impact
7 days ago
At Concordance, we are redefining social justice and change by supporting individuals leaving prison on their healing journey. We offer a unique holistic, integrated, evidence-based re-entry model that has driven a 56% reduction in reincarceration among our participants within three years of their release from prison.
Job OverviewWe are seeking a highly motivated Chief Marketing Strategist for Social Impact to join our team at Concordance. This role will involve developing and implementing strategic marketing initiatives to create a cohesive brand story for Concordance and inspire donors, all levels of government, and external stakeholders.
Key Responsibilities:- Strategically plan and execute marketing campaigns that align with our mission, vision, values, and goals.
- Develop a clear and compelling brand story for Concordance, in collaboration with the Director of Communications.
- Implement marketing strategies that resonate with stakeholders and drive fundraising success.
- Use various marketing channels and media forms (including digital media) to reach stakeholders.
- Evaluate the efficacy of marketing campaigns with metrics and data, and make data-driven adjustments to marketing strategies as needed.
To be successful in this role, you will need:
- A passion for our mission and a strong understanding of the re-entry landscape.
- Exceptional interpersonal and communication skills.
- The ability to tailor messaging to various audiences, including donors, governments, and media outlets.
- Skill with digital marketing tools and various platforms.
- Flexibility to adapt to changing priorities, technologies, and marketing platforms.
- Skill in data analysis to assess the effectiveness of marketing campaigns and make data-driven decisions.
We offer a competitive salary of $120,000 per year, a signing bonus of $10,000, consistent hours, a 401(K) matching program, generous PTO, bonuses, and a robust benefits package that includes medical, dental, and vision coverage.
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