Digital Marketing Specialist
3 days ago
BizzyCar, Inc. is a cutting-edge automotive technology company seeking a highly motivated Digital Marketing Specialist to join our team. The ideal candidate will have 2+ years of experience in digital marketing, preferably in SaaS businesses.
Estimated Salary: $70,000 - $90,000 per year
Job Responsibilities:
- Campaign Management & Execution
The Digital Marketing Specialist will be responsible for developing, executing, and optimizing multi-channel marketing campaigns to drive lead generation and brand awareness. This includes coordinating and scheduling social media posts, email campaigns, and other digital marketing activities.
- Content Development & Management
The ideal candidate will collaborate with designers and content creators to produce engaging, relevant, and on-brand content, including blog posts, website content, social media, and promotional materials that resonate with our target audience.
- Lead Generation & Nurture Programs
The Digital Marketing Specialist will assist in developing and managing nurture campaigns for prospects, current clients, and lost customers to re-engage and guide them through the sales funnel using tools like HubSpot to track, analyze, and optimize lead engagement.
- Event & Trade Show Support
This role will also support BizzyCar's event and trade show planning, logistics, and follow-up activities to maximize brand visibility and lead generation.
- Analytics & Reporting
The Digital Marketing Specialist will track, measure, and report on the performance of marketing campaigns, initiatives, and events using tools such as Google Analytics, HubSpot, and social media analytics.
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