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Communications Associate
2 months ago
The ZACHARY SCOTT THEATER CENTER is a distinguished non-profit organization dedicated to crafting immersive theatrical experiences that stimulate creativity, uplift spirits, and foster community engagement. The Marketing Specialist will collaborate closely with the Marketing Manager, playing a pivotal role in the daily operations and communication within the Marketing team and across various departments.
Key Responsibilities:Project Coordination & Marketing Assistance:
- Assist the Marketing Manager in maintaining an organized database of ongoing marketing initiatives, ensuring alignment with strategic goals and adherence to deadlines.
- Support budget management by tracking expenditures, invoice details, and campaign timelines.
- Facilitate vendor interactions, manage paid media bookings, and coordinate advertising efforts.
- Contribute to the marketing team by overseeing the distribution and proofreading of promotional materials.
- Organize meetings and take notes to ensure effective communication within the department.
Email Campaign Management:
- Collaborate with the Digital Media Manager to create and distribute marketing emails, including development outreach, educational content, targeted sales communications, and audience engagement emails.
- Work alongside the Associate Director of Marketing and Analytics to refine email targeting strategies and implement CRM initiatives.
Community Engagement:
- Assist in nurturing and expanding community partnerships to enhance visibility and audience interaction with the theater.
Audience Insights & Campaign Evaluation:
- Support the Associate Director of Marketing and Analytics in conducting surveys and research to gain insights into audience demographics and behaviors.
- Help generate reports analyzing campaign performance and return on investment using various software tools.
Additional Responsibilities:
- Adapt to the dynamic environment of the marketing team, executing various tasks as directed by the Marketing Manager and other leadership.
Education:
- Bachelor's Degree in Marketing, Advertising, Business, or a related discipline.
- A minimum of 2 years of experience in marketing or project management.
- Familiarity with marketing principles and project management practices.
- Experience with CRM software is preferred but not mandatory.
- Proficiency in project management tools and Google Suite or Microsoft Office.
- Experience with email marketing platforms is advantageous.
- Basic knowledge of visual editing software is a plus.
Skills and Attributes:
- Possess a positive attitude and a strong collaborative spirit.
- Ability to manage relationships with diverse stakeholders.
- Capable of multitasking and prioritizing multiple projects effectively.
- Demonstrated creativity combined with analytical skills.
- Resourceful problem-solving abilities.
- Excellent written and verbal communication skills.
- Strong attention to detail and ability to meet deadlines.
Work Environment:
This position is based on-site and requires the ability to work in a fast-paced environment. Reasonable accommodations may be made for individuals with disabilities to perform essential functions.
The ZACHARY SCOTT THEATER CENTER is committed to fostering an equitable and inclusive workforce, reflecting the diverse culture of the community it serves.