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Marketing Director

4 weeks ago

Hartford, Connecticut, United States iHeartMedia Full time
Join iHeartMedia as a Director of Marketing

iHeartMedia is the number one audio company in the United States, reaching nine out of 10 Americans every month. We specialize in radio, digital, social, podcasts, influencers, data, and events across the nation and provide premier opportunities for advertisers.

About the Role

We are seeking an experienced Director of Marketing to lead our marketing and promotions efforts in our Hartford, CT market. The ideal candidate will have a proven track record of creating and developing promotions, as well as a thorough understanding of digital goals and metrics.

Key Responsibilities
  • Oversee the marketing and promotions department, evaluating and developing our marketing and promotion strategy and plan.
  • Plan, direct, and coordinate marketing and promotions efforts, communicating the marketing and promotions plan to stakeholders.
  • Work with the sales and programming teams to develop successful strategies and campaigns.
  • Collaborate with leadership to make high-level decisions regarding the direction of the brands.
  • Create and maintain a successful brand and image that attracts listeners.
  • Develop and manage budgets as well as advertising campaigns.
  • Build brand awareness and positioning.
  • Support sales and programming efforts.
  • Coordinate marketing projects from start to finish.
  • Organize major events.
  • Oversee and manage all activities related to iHeartLife.
  • Help brainstorm and create social media and digital strategy.
  • Create, grow, and maintain email databases.
  • Recap events and promotions once completed.
Requirements
  • 6-10 years of proven experience in marketing and promotions, including running a successful team.
  • Proven marketing campaign experience.
  • Effective time management skills and the ability to multitask.
  • Strong copywriting skills.
  • Attention to detail.
  • Proven ability to manage budgets.
  • Professional and proactive work ethic.
  • High competence in project and stakeholder management.
  • Excellent interpersonal, written, and oral communication skills.
  • Competency in Microsoft applications, including Word, Excel, and Outlook.
  • Experience with digital marketing forms, such as social media marketing and content marketing, preferred.
What We Offer

iHeartMedia's benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including:

  • Employer-sponsored medical, dental, and vision with a variety of coverage options.
  • Company-provided and supplemental life insurance.
  • Paid vacation and sick time.
  • Paid company holidays, including a floating holiday that enables our employees to celebrate the holiday of their choosing.
  • A Spirit day to encourage and allow our employees to more easily volunteer in their community.
  • A 401K plan.
  • Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family, and caregiving.
  • A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance, and more.

We are an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.