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Director of Product Marketing Management

1 month ago


Bellevue, Washington, United States Freshworks Full time
About the Role:

We are seeking a strategic and results-driven leader to head our Product Marketing Management (PMM) initiatives. As the Director of PMM Programs, you will be responsible for managing key programs that support our product go-to-market strategies and enablement processes, ensuring cross-functional alignment and operational excellence. This role will require you to be highly organized, detail-oriented, and comfortable working in fast-paced environments where collaboration and communication are key.

Key Responsibilities:
  • Develop and scale a best-in-class product launch strategy, implementing processes and infrastructure that support both major and minor launches at scale.
  • Establish and maintain best practices for product and feature enablement, acting as the liaison between our core product marketing teams and our Revenue enablement organization.
  • Serve as the primary point of contact between the product marketing organization and the rest of the marketing functions, driving better process, planning, and coordination between various teams.

Qualifications:
  • 5 to 10 years of experience in product marketing, with at least 3+ years in a leadership role managing people and programs.
  • Proven track record of managing large-scale product launches, including cross-functional coordination.
  • Strong ability to build and maintain relationships with key cross-functional stakeholders.
  • Excellent project management and program management skills, with a focus on process optimization and scalable operations.

About Freshworks:

Freshworks is a global company that enables businesses to delight their customers and employees. We take a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. Our cloud-based software suite includes Freshdesk, Freshsales, Freshmarketer, Freshservice, and Freshchat, supported by Neo, our underlying platform of shared services. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities, and the business.