VP, Product Marketing Leader
3 weeks ago
Nintex is a global leader in process intelligence and automation, trusted by over 10,000 organizations across 90 countries. Our customers, including industry giants like Amazon, Coca-Cola, and Microsoft, rely on our platform to accelerate their digital transformation journeys. We're committed to fostering a workplace that supports amazing people in doing their best work every day.
About the Role:
As the Vice President of Product Marketing, you will play a crucial role in defining and driving the go-to-market strategy for Nintex products. You will lead a team responsible for product positioning, messaging, market research, and targeted GTM plays that reflect the needs of our customers and help the business achieve revenue and growth objectives.
Key Responsibilities:
Develop and execute comprehensive go-to-market strategies that drive new logo and expansion bookings.
Identify and prioritize target markets, segments, and personas for effective product positioning.
Collaborate with cross-functional teams to align product positioning and messaging with market demand.
Define and communicate clear product value propositions, differentiators, and messaging that resonate with target audiences.
Establish feedback loops between sales and product teams to refine positioning and messaging.
Requirements:
7+ years of experience in a leadership role, with at least 3 years of experience operating at a VP level.
Proven track record of developing and executing successful go-to-market strategies for complex software products.
Excellent leadership skills with experience managing and developing high-performing teams.
Exceptional communication, presentation, and storytelling skills, with the ability to influence internal and external stakeholders.
Strong analytical and strategic thinking skills using a data-driven approach to decision-making.
What We Offer:
Nintex offers a dynamic work environment that supports work-life balance, flexible work arrangements, and a range of benefits, including global gratitude and recharge days, flexible paid time off, employee wellness programs, and more. We're an equal employment opportunity organization and participate in E-Verify for work authorization.
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