Senior Brand Storyteller

2 weeks ago


Sarasota, Florida, United States Invisible Ventures Full time
Company Overview

Invisible Ventures is a forward-thinking agency that partners with nationally recognized brands to drive customer acquisition and recognition.

Job Summary

We are seeking a skilled Communications Specialist to join our team of change-makers. As a key member of our communications staff, you will play a critical role in driving the storytelling and strategic direction of campaigns. Your expertise in media relations, thought-leadership, internal communications, social media, and media buying will help us tell compelling brand stories across various media channels.

Responsibilities:
  • Create clear, persuasive marketing copy that meets both promotional and brand objectives, ensuring consistent quality and tone
  • Maintain the marketing content calendar for social media and email newsletters for the agency and/or partners
  • Distribute content across all platforms to build brand awareness, promote specific campaigns, events, and programs, engage and build an online community
  • Manage content and distribution for media releases
  • Plan, develop, and launch interactive audience-building campaigns for the agency and/or clients
  • Expand social media presence on all relevant social channels with a view to amplifying the brand awareness, with a deep knowledge of analytics
  • Stay up-to-date on emerging marketing, social, and communications trends and make recommendations about new opportunities to keep brands current
Requirements:
  • Bachelor's degree in Communications, Journalism, or English with a minimum of 2 years content writing experience
  • Solid working knowledge and experiences with social media and digital marketing
  • Understanding of community behavior, content, and audience on social platforms
  • Working knowledge of Adobe Creative Suite
  • Understanding of Microsoft Office Suite and Google Docs
  • Ability to understand and utilize Google Analytics for data manipulation and reporting
Estimated Salary: $65,000 - $85,000 per year

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