Senior Global Clinical Marketing Manager

4 days ago


Milford, Massachusetts, United States Waters Full time
Job Title: Senior Global Clinical Marketing Manager

We are seeking a highly skilled and experienced Senior Global Clinical Marketing Manager to join our team at Waters Corporation. As a key member of our Clinical Business Unit, you will play a critical role in developing and implementing clinical marketing plans to drive growth and success in the clinical LC-MS/MS diagnostics market.

Key Responsibilities:
  • Develop comprehensive customer solutions, value propositions, messaging, and materials/tools to support field initiatives.
  • Lead the efforts to identify unmet clinical customer needs and develop insights to drive commercial go-to-market strategy.
  • Implement the launch of new products and champion strategies to ensure commercial success.
  • Collaborate with Global Marketing, Product Management, Sales, and customer support organizations to generate revenues and profits and meet strategic objectives with the launch of new products.
  • Develop and support cross-functional execution of short-term and long-term marketing initiatives that address all levels of the sales funnel.
  • Collaborate with Sales to ensure achievement of existing sales goals and objectives and ensure that the sales groups are properly oriented to successfully promote Waters Clinical Products and Solutions.
  • Develop key strategic relationships with Clinical Key Opinion Leaders to coordinate targeted VOC sessions, develop a podium strategy and product category specific advisory boards.
  • Develop metrics to analyze segment performance and measure commercial success.
  • Manage the budget for downstream marketing activities, ensuring highest return on investment.
  • Ensure consistent branding and messaging with deployment of sales assets, external assets including social media campaigns, Congress messaging and booth presence.
  • Lead the execution of annual clinical congresses, tradeshows, and support the Global Commercial Meeting, in order to support the achievement of the annual commercial objectives.
  • Lead market segment and competitive analysis, incorporating insights into growth initiatives to gain market share.
  • Deliver training to commercial field teams.
Requirements:
  • BS/MS in Chemistry or related science, MBA preferred.
  • 8+ years of upstream and/or downstream marketing experience in IVD marketing or related marketing background.
  • Deep understanding of clinical diagnostic market and customers.
  • Solid understanding of LC-MS/MS based solutions and workflow.
  • Clear communicator with excellent written and verbal communication skills in English.
  • Experience working independently in a fast-paced environment.
  • Highly organized with proven time management and prioritization skills.
  • Strong ability to collaborate with a cross-functional, international team, influence, and lead.
  • International working experiences in different geographies or global marketing experience.
  • Fluent in Microsoft Office Suite of tools, experience in analyzing datasets.
  • Strong project management capability.
What We Offer:
  • Competitive salary.
  • Wellbeing Programs and Services.
  • Health and Welfare coverage, including private medical insurance where applicable.
  • Employee and Family Assistance Program (EAP).
  • Retirement Savings Programs, including company contributions where applicable.
  • Employee Stock Purchase Program (where available).
  • Risk Insurance - Life Insurance, Accident Insurance, Disability Protection, Global Business.
  • Travel Accident Insurance.
  • Voluntary and Supplemental Benefit Programs where applicable.
  • Flexible work arrangements.
  • Paid Time Off.
  • Medical Leaves.
  • On-site fitness centers at some office locations.
  • Employee Recognition Program.
  • Education/Tuition Reimbursement where applicable.
  • Scholarship Program for children of employees globally.
  • Charitable Giving and Company Matching Gift where applicable.
  • Various corporate discounts with participating retailers.
  • A multitude of social activities.


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