Product Strategy Manager

2 days ago


Chadds Ford, Pennsylvania, United States Incyte Full time
Job Summary

The Mgr./Sr. Mgr., US Product Strategy is a key role in the development and execution of marketing strategies for Incyte's pharmaceutical products. This position requires a strong understanding of the pharmaceutical industry, marketing principles, and the ability to work collaboratively with cross-functional teams.

Key Responsibilities
  • Develop and implement integrated marketing strategies to achieve business objectives and sales targets.
  • Collaborate with Sales, Market Insights, Medical Affairs, and external agency partners to develop and execute marketing initiatives.
  • Develop and maintain strong relationships with key stakeholders, including Sales, Sales Operations, and Medical Affairs.
  • Coordinate with Commercial Analysis and Market Insights to incorporate program learnings and customer insights into future initiatives.
  • Develop and maintain a high degree of therapeutic area knowledge, particularly in oncology.
  • Ensure seamless sharing of information, best practices, and lessons learned across the organization.
  • Prepare and maintain budgets for marketing initiatives.
Qualifications
  • Minimum 5 years' work experience in pharmaceutical or biotechnology product marketing.
  • Experience working with external brand agencies and vendors on a day-to-day basis and managing promotional budgets.
  • Ability to collaborate closely with agencies and other team members.
  • Experience developing multi-channel promotional plans for pharmaceutical or biotechnology products.
  • Specialty pharmaceutical/biotechnology experience required, including experience in oncology.
  • Launch experience strongly preferred.
  • Strong leadership skills and ability to manage multiple priorities.
  • Strong communication, presentation, analytic, and strategic capabilities.
  • Travel 15-20%.
About Incyte

Incyte is a biopharmaceutical company focused on the discovery, development, and commercialization of novel medicines to meet serious unmet medical needs in oncology and inflammation and autoimmunity. Incyte is committed to the rigorous pursuit of research and development excellence to improve the lives of patients, make a difference in healthcare, and build sustainable value.



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