Marketing Cloud Engineer

1 week ago

Austin, Texas, United States On Location Inc. Full time
About the Role

We are seeking a highly skilled Marketing Cloud Engineer to join our team at On Location Inc. As a Marketing Cloud Engineer, you will play a critical role in defining and executing solutions based on business needs, collaborating closely with technology, sales, and marketing teams to ensure optimal performance and usage of Salesforce systems and products.

Key Responsibilities
  • Partner with technology, sales, and marketing teams to ensure optimal performance and usage of Salesforce systems and products.
  • Develop and deploy items such as SMS/MMS, Email Marketing, Journey Optimization, Subscriber lists, Salesforce Integrations (native connectors and 3rd party), Cloud Pages (front and back), data models, and hygiene.
  • Set up performance reporting and lead A/B testing of marketing campaigns.
  • Upgrade and configure Salesforce systems (clouds) for optimized workflows and integration.
  • Develop, test, deploy, and maintain custom objects, custom fields, and automations (ex. SF Flow).
  • Design, build, test, debug, and provide documentation for projects/programs associated with Salesforce Marketing Cloud and legacy Pardot.
  • Plan campaigns through the development of content marketing strategies, list management strategies, campaign execution, and campaign measurement.
  • Admin tasks including adding and removing users, role creation, and adhoc day-to-day support.
  • Assist in managing development and partnership engagements with third-party consultants as needed to complete projects.
  • Importing data while maintaining data cleanliness and remaining aware of automations.
  • Build and maintain in-market solutions to solve business needs in Salesforce thinking of the full Salesforce ecosystem (Sales and Service Clouds).
  • Efficiently and effectively provide business analysis to stakeholders to help streamline operations.
  • Report and dashboard creation from simple to complex.
  • System maintenance along with the rest of the admin team.
  • Ensure the CRM system provides an effective sales funnel for all On Location properties including proper pipeline recommendations as needed to the business.
  • Monitor and enhance information flow within CRM and pair with other business-critical systems including On Location Central Data Platform and Data Lake.
  • Provide training and support to end-users including but not limited to data cleanliness, internal processes, user onboarding, and new features.
  • Document solutions, architecture, and processes including dependency mapping across Salesforce Data including internal and external consumers of Salesforce data.
  • Ensure emails follow industry policies and best practices.
Requirements
  • 2-3 years of experience in Salesforce Administration (Marketing Cloud and Sales Cloud).
  • Hands-on experience managing marketing campaigns.
  • 2-3 years of experience with high touch with marketing and sales teams.
  • Salesforce Administrator certification is required.
  • Proficiency in creating AMPscript and CloudPages for advanced personalization and dynamic content.
  • Experience with Flow Builder, Omni-Channel, Custom Objects, sandbox management, and user administration is required.
  • Strong understanding of CAN-SPAM, GDPR, and other relevant data privacy and compliance regulations.
  • Salesforce data model, SOQL queries, and data loader.
  • Experience developing customer-facing user interfaces.
  • Experience in supporting both Sales and Marketing.
  • Exceptional verbal and written communication skills, effective listening skills, and expertise in setting and managing expectations.
  • Proven solution documentation, scoping, and execution of projects.
  • Experience in collaboration within an Agile development environment.
  • Strong problem-solving skills with the ability to learn and implement new solutions on the fly.
Preferred Qualifications
  • 2-3 years' experience with Pardot and/or Marketing Cloud.
  • Proficient with Apex, Native, MySQL, and JavaScript.
  • Salesforce Developer Certification.
  • Experience working in JIRA or other similar tool.
  • Experience with GDPR/PII, Data Security, and PCI is a bonus.
  • Experience with data and systems integration including collaboration with data science.
  • Experience with entertainment, sports, and travel.
About On Location Inc.

On Location is a global leader in premium experiential hospitality, offering ticketing, curated guest experiences, live event production, and travel management across sports, entertainment, fashion, and culture.

We provide unrivalled access for corporate clients and fans looking for official, immersive experiences at marquee events, including the Olympic and Paralympic Games, Super Bowl, NCAA Final Four, New York Fashion Week, and more.

An official partner and/or service provider to over 150 iconic rights holders, such as the IOC (Paris 2024, Milano Cortina 2026, LA 2028), NFL, NCAA, UFC, and PGA of America, and numerous musical artists and festivals, the company also owns and operates a number of its own unique experiences.

On Location is a subsidiary of Endeavor, a global entertainment, sports, and content company. On Location is part of the Endeavor network.

Our Core Values

We uphold these values in our quest for excellence:

  • Exceed all service expectations with our customers, our partners, and each other.
  • Create value by enriching people's lives.
  • Do the right thing and bring others along with us - always.
  • Propel the power of diversity, in thought, team, and experience.
  • Partner to generate win-win solutions.
  • Ignite and empower our team's entrepreneurial spirit.
  • Exude respect and gratitude - treat others as you would want to be treated.

We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do.

Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

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