Director of Go-to-Market Strategy

2 weeks ago


San Jose, California, United States Course Full time
Job Title: Director, GTM Strategy

Cisco is seeking a seasoned Director of Go-to-Market Strategy to join our Security Product Marketing team. As a key member of our team, you will be responsible for developing and executing strategies to optimize targeting and performance for marketing activities.

Key Responsibilities:
  • Analyze marketing performance to identify areas of opportunity and optimize targeting and content strategies
  • Drive strategic planning to align targeting and content strategies with business growth objectives
  • Closed-loop customer insights to drive improvements in messaging and targeting
  • Cross-functional alignment to deliver One Cisco outcomes
Requirements:
  • Deep understanding of customer and marketing analytics theories, principles, and concepts
  • Experience in B2B SaaS marketing, demand generation, attribution, and sales models
  • Strong quantitative and qualitative analytical skills, excellent attention to detail, and good business acuity
  • Proficiency in Excel and data analysis skills
  • Experience with annual planning for marketing and sales functions
Why Cisco?

Cisco is a leader in the technology industry, and we're committed to making a positive impact on the world. We're looking for talented individuals who share our passion for innovation and customer satisfaction. If you're a motivated and results-driven professional who is passionate about marketing and analytics, we encourage you to apply for this exciting opportunity.



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