Content Manager
7 days ago
The Content Manager is responsible for developing and executing a comprehensive marketing strategy that drives business growth and enhances brand equity.
This role involves planning, designing, and managing content and branding initiatives to generate leads and drive profitable growth with new and existing clients.
The successful candidate will lead a creative team that builds brand awareness, reputation, and sales leads, while measuring the return on marketing program investments.
Key Responsibilities:- Develop and execute a clear team strategy to achieve measurable and financial goals
- Achieve targeted results and ensure timely and effective execution of marketing tactics and programs
- Work closely with product management and sales to drive new product and feature launches with an impactful go-to-market plan
- Manage, coordinate, and execute content marketing strategies and implement tactical plans that meet and exceed company expectations
- Execute effective marketing campaigns that generate qualified leads to drive the sales process
- Bachelor's in business or marketing
- 5+ years of product marketing experience in a B2B environment, preferably in the energy or petroleum industry
- Dynamics CRM proficiency is a plus
- Strong organizational and verbal/written communication skills
- Excellent people and management skills to interact with staff, colleagues, regional teams, and third parties
Mansfield Oil offers a hybrid work environment with 3 days in office and 2 days remote. The successful candidate will be required to sit for extended periods and have dexterity of hands and fingers to operate a computer keyboard, mouse, and other computer components.
Mansfield Oil is an equal opportunity employer and welcomes applications from all qualified candidates without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
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