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Head of Creative Strategy
2 months ago
People Architects is thrilled to collaborate with our client, a vibrant and swiftly expanding D2C technology-driven consumer goods enterprise, in the search for a Creative Director. This organization is dedicated to constructing a global growth framework, acquiring and enhancing e-commerce brands into recognized household names.
Position Overview: In this pivotal role, you will be expected to engage in collaboration, swiftly respond to feedback and changing requirements, meet deadlines, and adapt dynamically while upholding quality standards, design specifications, and branding principles.
You will be the catalyst for thriving brands, guiding a team of skilled creatives and defining the visual identity that elevates our brands to unprecedented levels.
Key Responsibilities:
- Formulate and execute a unified brand strategy, establishing benchmarks for visual excellence.
- Collaborate closely with your team, exemplifying leadership and ensuring creative uniformity across all platforms.
- Establish and oversee key performance indicators (KPIs) and metrics to assess the success of brand initiatives and campaigns.
- Evaluate data and insights to assess brand performance, identify areas for enhancement, and propose optimization strategies.
- Generate compelling content and manage multiple projects across various brands.
- Refine, optimize, and enhance processes or oversee changes for improved efficiency and elevated customer experience.
- Assess and streamline our creative workflow, pinpointing bottlenecks and implementing solutions for effective content creation without compromising creativity.
- Stay abreast of design trends and translate them into innovative strategies that keep our brands vibrant and competitive.
- Oversee the entire production process, from concept to final output, while adhering to budgetary constraints and timelines.
- Conduct competitive analysis, market research, and consumer insights studies to inform brand strategy development and refinement.
- Proficient in all design software and technologies.
- A collaborative team player with strong multitasking and time management skills.
Qualifications (Required and Preferred):
- 6+ years of creative and managerial experience with a robust portfolio showcasing design excellence and a proven success record.
- Prior experience in managing workflows and teams.
- Experience with Shopify is advantageous.
- A demonstrable history as a Creative Director in a fast-paced e-commerce setting is essential.
- A deep understanding of design principles and a strong portfolio illustrating your ability to create engaging visuals for e-commerce platforms.
- Lead by example, working alongside your team and nurturing a spirit of collaboration.
- Exceptional communication skills, both verbal and visual, with the ability to clearly convey your creative vision and collaborate effectively with diverse teams.
- A passion for e-commerce and a thorough understanding of the online retail landscape is beneficial.
We are dedicated to fostering a diverse and inclusive workplace. People Architects and our clients are equal opportunity employers and do not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or any other legally protected status. Applicants for employment with any of People Architect's clients will never be asked to provide money (even if reimbursable) as part of the job application or hiring process.
*no external agencies/3rd parties.
