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Digital Marketing Strategist
2 months ago
At Short Story, we're revolutionizing retail with a data-driven approach that puts the needs of petite women first. Our mission is to create a seamless shopping experience that empowers women to dress with confidence.
The RoleWe're seeking a seasoned Digital Marketer to join our team as an Influencer Marketing Specialist. As a key member of our marketing team, you'll be responsible for developing and executing influencer campaigns that drive brand awareness and sales.
Responsibilities- Develop and manage influencer campaigns from start to finish
- Research and identify new influencers and manage the pipeline in a scalable way
- Establish strong relationships with talent and agency contacts
- Build influencer tracking parameters and reporting, track influencer organic and paid performance, and report daily results to the CEO
- Work with internal teams to support influencer campaigns
- Maintain monthly influencer budget and forecast
- Conduct competitive research and stay up-to-date on industry trends and platforms
- Bachelor's Degree required
- Minimum 4+ years of experience in Digital Marketing, Social Media Management, Influencer Marketing, Talent Relations, PR, and/or Brand Marketing
- Minimum 2+ years of experience working at a startup in the DTC/CPG or consumer space
- Knowledge and understanding of social media platforms and best practices, KPIs, and emerging trends
You'll have the opportunity to work at an early-stage startup, build the culture, and have an outsized impact on our company and society. You'll be a key part of the team, making high-impact decisions and trying new things. We're a group of smart, passionate, and hustling individuals who are motivated by unique challenges and opportunities.
Compensation & BenefitsWe offer a competitive salary range of $67,000 - $150,000, medical, dental, and vision benefits, 401k with company match, flexible PTO policy, paid holidays, catered lunch on Fridays, and company events. You'll also have the opportunity to work with a dedicated and experienced founding team and be part of a Y-Combinator backed startup.