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Marketing Communications Expert

2 months ago

Conyers, Georgia, United States Adams Keegan Full time

Are you an innovative marketing professional looking to make an impact? Adams Keegan, a leading provider in the commercial lighting sector, is on the lookout for a Marketing Specialist to join their dynamic team.

The company prides itself on blending reliability with aesthetic appeal, creating products that not only perform but also enhance design and architecture.

In this pivotal role, you will be instrumental in elevating the brand's presence and contributing to business expansion. This position is fully in-office.


Key Responsibilities:
  • Collaborate with various teams to formulate and implement effective marketing strategies.
  • Develop engaging content for both digital and print platforms, including social media, newsletters, and promotional materials.
  • Write, edit, and proofread both creative and technical content across diverse formats.
  • Oversee marketing initiatives, monitor performance metrics, and refine strategies for optimal results.
  • Partner with external agencies and vendors to roll out marketing campaigns.
  • Organize events, webinars, and trade exhibitions to boost brand recognition.
  • Conduct market research and competitor assessments to uncover trends and opportunities.
  • Assist in lead generation through targeted marketing efforts.
Qualifications:
  • Bachelor’s degree in Marketing, Communications, or a related discipline.
  • A minimum of 3 years of relevant experience in marketing roles, ideally within an organization.
  • Familiarity with product launches or comprehensive marketing campaigns.
  • Proficient in marketing tools such as Google Analytics and email marketing platforms.
  • Strong communication abilities and meticulous attention to detail.
  • Excellent analytical skills with a focus on data interpretation.
  • Willingness to travel occasionally.
Why Join Us?
  • Competitive salary structure.
  • Comprehensive benefits package.
  • Generous paid time off plan.