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Corporate Marketing Director
2 months ago
Pivot, an NRTC company, is a marketing and customer experience agency that collaborates with organizations doing meaningful work in their communities. We help them grow and thrive by defining and living out their brands, telling their unique stories, and strengthening relationships with their customers.
Job SummaryThe Corporate Marketing Manager will play a crucial role in communicating our brand's narrative across key markets to drive lead generation for the sales team. This position involves developing and executing a comprehensive annual marketing plan that aligns with the company's sales and business development strategies.
Responsibilities- Collaborate with the team to create the annual Pivot marketing plan
- Develop impactful content for corporate marketing strategies, including email outreach and promotional platforms
- Manage lead generation and content marketing campaigns, ensuring seamless execution and timely delivery
- Maintain corporate marketing processes and workflows, ensuring efficiency and effectiveness
- Provide regular updates on marketing campaigns to relevant Pivot team members
- Oversee and execute internal and external communications strategies, including written materials and presentations
- Manage the marketing section of HubSpot CRM, ensuring accurate data and timely insights
- Coordinate Pivot's external association and organization activities, including membership, advertising, team participation, and sponsorships
- Manage social media corporate marketing activities, including content creation and engagement
- Analyze campaign results and present findings to key stakeholders, measuring success against strategic goals
- Prepare and manage marketing budgets for corporate marketing initiatives and business unit-specific programs
- Serve as the main point of contact for managing logistics related to industry association memberships and partnerships
- Coordinate activities associated with Pivot's presence at events, including registration, pre- and post-event activities, and event briefings
- Proficiency in Excel and data entry applications
- Strong attention to detail and accuracy in all tasks
- Proven ability to meet deadlines in a fast-paced environment
- Exceptional communication skills, both written and verbal
Pivot is a dynamic and growing cooperative with over 800 employees operating out of eight office locations. We are member-driven and technology-focused, providing solutions that help our 1,500 electric and telephone members bring the advantages of today's evolving technology to rural America.