Product Marketing Director

2 weeks ago


Dallas, Texas, United States Cambium Learning Group Full time
Job Overview

Cambium Learning Group is seeking a highly skilled and experienced Product Marketing Director to lead our product marketing team. As a key member of our marketing team, you will be responsible for developing and executing effective go-to-market strategies for our products, driving revenue growth, and building strong relationships with internal stakeholders.

Key Responsibilities
  • Develop and execute product marketing strategies that drive revenue growth and customer engagement
  • Collaborate with cross-functional teams, including sales, product, and marketing, to ensure alignment and effective execution of product marketing plans
  • Conduct market research and analysis to inform product marketing strategies and identify opportunities for growth
  • Develop and maintain sales tools, pitch decks, and playbooks to support sales teams
  • Partner with industry experts and associations to amplify the relevance of our products in the market
Requirements
  • 8-10 years of professional experience in product marketing, ideally in edtech
  • 3+ years of experience in a leadership role, including experience managing one or more manager-level direct reports
  • Demonstrated ability to define highly successful go-to-market strategies, position and launch new products, and enable sales
  • Leadership presence, including experience influencing, developing, and effectively launching new products to market
  • Proven reputation of establishing relationships with customers and internal leadership at all levels, along with effective interpersonal, presentation, and communication skills
Why Work With Us?

Cambium Learning Group is a leading provider of education technology solutions, and we are committed to helping students across the globe develop the comprehension, curiosity, and continued joy of learning they need to succeed in today's world. We offer a dynamic and supportive work environment, and we are dedicated to fostering a culture that celebrates unique backgrounds, ideas, and experiences.



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