Marketing Brand Manager
2 months ago
Job Summary
We are seeking a highly motivated and creative Marketing Brand Manager to join our dynamic team at Miracom Hive. As an Assistant Brand Manager, you will play a crucial role in shaping the success of our brand by developing and implementing brand strategies to enhance brand awareness and drive market growth.
Key Responsibilities
- Brand Strategy Development: Support the development and implementation of brand strategies to enhance brand awareness and market presence.
- Market Research and Analysis: Assist in conducting market research and analysis to identify consumer insights and market trends.
- Brand Messaging and Positioning: Collaborate with cross-functional teams to ensure consistent brand messaging and positioning.
- Marketing Campaigns and Promotions: Assist in the planning and execution of integrated marketing campaigns and promotional activities.
- Brand Performance Metrics: Monitor and analyze brand performance metrics and provide insights for improvement.
- Brand Asset Management: Assist in managing brand assets, including packaging, visual elements, and brand guidelines.
- Marketing Materials Development: Support the development of brand marketing materials, such as advertisements, brochures, and digital content.
- Event Coordination: Assist in coordinating brand events and sponsorships.
- Industry Trends and Competitive Landscape: Stay up-to-date with industry trends and competitive landscape to identify opportunities and challenges.
- Administrative Support: Provide administrative support to the brand management team, including scheduling meetings, preparing presentations, and maintaining documentation.
Qualifications
- Education: Bachelor's degree in Marketing, Brand Management, Business, or a related field.
- Experience: Proven experience in marketing, branding, or a related role (internship experience is acceptable).
- Skills: Strong analytical and strategic thinking skills, excellent communication and presentation abilities, creative mindset, and a keen eye for design aesthetics.
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