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Brand Engagement Associate
2 months ago
IXL Learning, a leader in personalized educational solutions utilized by millions worldwide, is on the lookout for a dedicated Marketing Coordinator to enhance our dynamic team. In this pivotal role, you will contribute significantly to the promotion of our flagship offering, IXL, while developing a diverse array of materials aimed at engaging our primary audiences: educators, parents, and students. We seek an individual who excels in writing and communication, possesses creativity, is well-organized, takes initiative, and is deeply passionate about our mission to transform education.
KEY RESPONSIBILITIES
- Craft and produce marketing materials, which may include: promotional and sales documents, email campaigns, website content, blog articles, case studies, and more.
- Collaborate with the Marketing team to devise innovative strategies for reaching prospective customers and enhancing engagement with current users.
- Partner with colleagues across various departments, including product management and design, to coordinate and execute projects from inception to completion.
- Bachelor's degree and 2-4 years of substantial marketing experience in a professional setting.
- Exceptional writing skills: You are a skilled communicator who understands the importance of impactful messaging, whether it’s promoting a new product feature, drafting an engaging marketing email, or writing a light-hearted blog post.
- Strong interpersonal abilities: You are a collaborative team player with excellent interpersonal skills, capable of working effectively with individuals at all levels.
- Proactive and detail-oriented: You are a self-starter, organized, resourceful, and adept at managing projects while juggling multiple deadlines.
- Interest in education/edtech: You possess knowledge of or a keen interest in the education technology sector and can quickly familiarize yourself with industry trends.
- Familiarity with Google Docs, Sheets, and Slides.
- Experience with Adobe Illustrator/Photoshop is advantageous.
ABOUT IXL LEARNING
IXL Learning is the largest EdTech company in the United States, reaching millions of learners through our diverse product offerings. Our mission is to create innovative solutions that make a meaningful, positive impact on learners and educators. We are looking for passionate, mission-driven individuals to join us in this endeavor. At IXL, we cultivate a unique culture that encourages collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with enthusiasm, determination, and authenticity, finding immense satisfaction in developing products that positively influence the lives of millions.
At IXL, we embrace diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experiences. We are proud to foster a work environment where everyone, regardless of background, can excel.
