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Field Marketing Manager

2 months ago

Louisville Kentucky, United States Great Day Improvements: A Family of Brands Full time
Field Marketing Manager Job Description

At Great Day Improvements: A Family of Brands, we are seeking a highly motivated and experienced Field Marketing Manager to join our team. As a Field Marketing Manager, you will be responsible for creating, developing, and managing local partnerships, shows/events, canvassing, and field marketing efforts focused on lead generation.

Key Responsibilities:
  • Research, register, and coordinate events, sponsorships, canvassing, and local engagement efforts
  • Engage potential customers and schedule in-home consultations with Champion Sales Representatives
  • Develop training programs for existing local staff and new hires
  • Engage with homeowners in local neighborhoods where Champion has recently completed home-improvement projects
  • Hire, train, and maintain a team of field marketers across multiple locations
  • Manage provided budgets to maximize ROI
  • Determine and set monthly, quarterly, and annual goals in partnership with the VP of Marketing
  • Manage and approve payroll entries and updates
  • Contribute content to social media and company culture efforts
  • Evaluate data and results to identify areas of improvement
  • Conduct performance reviews with field marketing team
  • Support Corporate Marketing functions where necessary
Qualifications:
  • 5+ years of supervisory experience in field and events marketing or outside sales
  • Associate degree in business management or related field
  • Prior experience in construction industry and/or lead generation industries preferred
  • Excellent written and verbal communication
  • Strong organizational skills
  • Able to oversee budgets and develop reports
  • Ability to lead a team of field marketers
  • Ability to demonstrate products and engage with potential customers
  • Ability to stand and walk for up to 8 hours
  • Must hold a valid driver's license, clean driving record, and ability to travel using personal vehicle
  • Ability to work standard retail hours, including evenings and weekends

Champion Window is an Equal Employment Opportunity Employer. We offer a competitive compensation package that includes medical/dental/vision/disability coverage, 401(k), flex spending account, and more.