Shopper Marketing Director

3 weeks ago


Cincinnati, Ohio, United States INCPG Full time
Job Title: Shopper Marketing Director - Customer Loyalty Expert

About the Role:

This is an outstanding opportunity for a Thought Leader in the growing Loyalty and Customer Centric Marketing space. As a Shopper Marketing Director, you will be responsible for developing and executing strategies that drive customer loyalty and retention.

Key Responsibilities:

* Develop and implement shopper-focused marketing strategies that drive sales and customer loyalty
* Collaborate with cross-functional teams to develop and execute marketing plans
* Analyze market trends and consumer insights to inform marketing strategies
* Develop and manage budgets for marketing initiatives

Requirements:

* MBA or Masters preferred, BA/BS Required
* Consumer Packaged Goods (CPG), Grocery/Mass/Drug Retail or Aligned Services (MR, Syndicated, Promo or Ad Agency) background
* Past/Current role in Large Tier National Account team, Brand Management, Category Management, Shopper Insights, or Agency/Provider/Big 5 Engagement & Client Service
* Strong communication skills and ability to develop and present in Powerpoint

What We Offer:

* Career growth and over a decade in the space
* Empowering work environment and work-life balance

Why INCPG:

* INCPG is a leading company in the loyalty and customer centric marketing space
* We offer a dynamic and supportive work environment
* Opportunities for career growth and professional development

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