Marketing Associate

4 weeks ago

San Francisco, California, United States DoorDash USA Full time
About the Role

We're seeking a talented and driven performance marketer to join our Consumer Growth Marketing team at DoorDash USA. As a key member of our team, you'll have the opportunity to make a significant impact by managing the performance of acquisition channels for our international markets.

You'll be responsible for analyzing complex problems, making strategic recommendations, and driving business growth. This role requires strong analytical and problem-solving skills, as well as the ability to work effectively with cross-functional teams and stakeholders.

Key Responsibilities
  • Manage multi-million dollar monthly digital budgets across digital paid marketing channels, including Paid Search, App Search, and Shopping.
  • Work closely with agencies and in-house teams to optimize media buying and achieve aggressive growth targets in a cost-effective manner.
  • Establish channel forecasts and budget recommendations, with the speed and ownership to adjust tactics and strategies quickly based on learnings and opportunities.
  • Direct and manage agencies to achieve goals and ROI targets.
  • Maintain and monitor key metrics across channels, including budget pacing, LTV, and CAC.
  • Manage an experimentation roadmap to optimize performance, including A/B creative tests, incrementality tests, and bidding algo tests.
  • Test new channel/product features to identify incremental audiences and inventory for accelerating growth.
  • Work closely with other teams and stakeholders to ensure goals are met.
Requirements
  • Experience with organic and paid search marketing channels.
  • A BA/BS degree and 2+ years of related search performance marketing.
  • Direct, hands-on experience managing media buying, optimization, and strategic planning either at an agency or in-house.
  • Deep familiarity with CPA, CPC, CVR, and LTV.
  • Highly proficient in Excel/Google Sheets, as well as a strong grasp of A/B testing and metrics-driven performance marketing.
  • Outstanding ability to think creatively, identify and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere.
  • Strong quantitative, analytical, and problem-solving skills; must be very comfortable with data analysis and able to use data to make decisions.
  • Experience with Web & App Tracking/Attribution and knowledge of SQL, Python, or other data processing scripts are preferred.
  • Experience working on multi-sided marketplace businesses is also preferred.
Why You'll Love Working at DoorDash
  • We are leaders - Leadership is not limited to our management team. It's something everyone at DoorDash embodies.
  • We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do - on every project, every day.
  • We are learning - We're not afraid to dig in and uncover the truth, even if it's scary or inconvenient. Everyone here is continually learning on the job, no matter if we've been in a role for one year or one minute.
  • We are customer-obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility.
  • We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights.
  • We offer great compensation packages and comprehensive health benefits.

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