Regional Executive Creative Director, LATAM
6 days ago
Job Summary:
Initiative Media LLC seeks a seasoned Regional Executive Creative Director, LATAM to lead the Mediabrands Content Studio's operations across LatAm and Miami. This role requires a strategic thinker with a proven track record of managing and directing a team of marketing professionals.
Key Responsibilities:
- Manage and direct a team of at least 30 marketing professionals, including Creative Directors, Producers, Copywriters, Art Directors, and Client Experience Directors/Executives.
- Develop and implement creative themes for media and marketing campaigns with a minimum budget of $15M.
- Oversee the entire campaign development process from concept to production.
- Collaborate with clients in the CPG and entertainment sectors.
- Manage design teams, including Creative, Client Experience, Influencer Management, and Digital Production & Development.
- Work with Google Data Studio and DV360 platforms, Sizmek/Amazon Ads, Meta Ads, Meta Business Partner, TikTok creators, YouTube creators, CreatorIQ, Sprinklr, Asana, Trello, 3M Adobe Visual Attention Software, and other external vendors to develop content for programmatic advertising, print, traditional and digital out-of-home, TV and connected TV, radio, social networks, display banners, and online video.
Requirements:
- Bachelor's degree in Advertising, Marketing, or Communications (or 2 years of experience in a similar role).
- At least 2 years of experience in a similar role or as a Creative Director or Executive Director for a marketing/advertising agency.
- Approximately 40% domestic and international travel required.
Work Environment:
This role entails hybrid work with time split between working in the Miami, FL office and flexibility to telecommute from another US location.
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