Marketing and Business Development Director

4 weeks ago


Rio Rancho, New Mexico, United States ClearSky Health Full time

We are seeking a highly skilled and experienced Marketing and Business Development Director to lead our marketing efforts and drive business growth at ClearSky Health.

Key Responsibilities:
  • Develop and implement integrated strategic marketing and sales plans to ensure full occupancy of the hospital.
  • Identify and pursue potential partnerships and growth opportunities within the region.
  • Direct and develop individual clinical liaison goals and monitor results for sales calls, referrals, admissions, and outpatient visits.
  • Ensure liaison team effectively tracks sales activity, maintains client profiles, and develops monthly sales plans.
  • Achieve budgeted volume goals for average daily census (ADC) and admissions.
  • Ensure competency adherence for clinical liaisons.
  • Work with management teams to negotiate/renegotiate contracts with payors to generate volume.
  • Coordinate all marketing and public relations activities, including exhibits at conferences, seminars/in-services, advertising, media relations, and government relations.
Requirements:
  • Five years of current experience in the healthcare industry required.
  • Three years of experience in hospital sales/marketing required.
  • Bachelor's degree in a healthcare field or marketing preferred.
  • Supervisory experience preferred.
Physical Requirements:
  • A significant amount of standing, sitting, and driving, often for prolonged periods.
  • Lifting/exerting of up to 25 lbs.
  • Ability to hear overhead pages.
  • Sufficient manual dexterity to operate equipment and computer keyboard.
  • Close vision and the ability to adjust focus.


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