Director of Communications and Marketing for the College of Natural Resources and Environment

4 weeks ago


Blacksburg, Virginia, United States Commonwealth of Virginia Full time

Job Description

The Director of Communications and Marketing for the College of Natural Resources and Environment will lead the development, planning, execution, and measurement of a comprehensive, strategic communications and marketing program for the college. This program will align with university-level communications, marketing, branding priorities, and initiatives, embodying and reflecting the college's core values and principles, mission, and unique attributes.

Key Responsibilities:

  • Develop and implement a comprehensive communications and marketing plan that supports the college's mission and integrates university priorities.
  • Oversee the creation of high-quality content for digital and print platforms, ensuring consistency with the university brand and standards.
  • Exercise oversight of all communications and marketing activities throughout the college.
  • Leverage metrics to gauge the effectiveness of communication and marketing strategies and make data-informed decisions.
  • Collaborate with various teams, including the college advancement team, university communicators, and others.

Requirements:

  • Master's degree in communications, marketing, journalism, or related field.
  • Demonstrated professional experience in communications, marketing, or related field.
  • Demonstrated familiarity with communications principles, including messaging, writing, editing, graphic design, visual communications, branding, marketing, advertising, electronic communications, and social media.
  • Demonstrated strong communications, leadership, and interpersonal skills.

About the College:

The College of Natural Resources and Environment is dedicated to advancing knowledge and addressing complex environmental and natural resource challenges. The college is committed to excellence in teaching, research, and engagement, and is a leader in environmental and natural resource education, research, and outreach.



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