Creative Services Manager
5 days ago
Job Description
The Creative Services Manager at the College of Agriculture and Life Sciences plays a pivotal role in shaping and delivering digital and print materials that effectively convey the institution's mission. These materials are crucial for connecting with stakeholders at the Virginia Agricultural Experiment Station and Virginia Cooperative Extension, fostering support and advocacy for our programs and college alumni.
The Creative Services Manager will focus on developing products that align with a digital-first model, where information is put online in a visually engaging way and then repurposed for print materials. Both mediums must be able to stand on their own as engaging and impactful creations.
The manager will oversee all digital and print creative services projects from conception to completion, ensuring a consistently fresh and distinctive visual identity within brand standards. Responsibilities include developing designs for both mediums, including newsletters, magazines, ads, fliers, brochures, signage, marketing materials, graphics, and infographics, as well as photos and videos.
The manager will report to the Director of Communications and Marketing and be part of the college's advancement team. The manager will work in a collaborative team environment, bringing new and creative ideas to the table that help tell the college's story.
The manager must be a strategic and conceptual thinker, able to remain current on new technologies, industry trends, and consumer insights to inform and drive creative vision. The manager is expected to exercise top-quality professional judgment in a demanding, high-volume environment, providing solutions that align with objectives and delivering projects on time and within budget.
The manager will help develop a series of designs that adhere to the new Virginia Cooperative Extension brand and create templates that others can use, within brand standards. They will work with other departments and units across the university to ensure compliance with brand standards.
Responsibilities
- Developing designs for digital and print materials, including newsletters, magazines, ads, fliers, brochures, signage, marketing materials, graphics, and infographics, as well as photos and videos.
- Overseeing all digital and print creative services projects from conception to completion.
- Ensuring a consistently fresh and distinctive visual identity within brand standards.
- Working with other departments and units across the university to ensure compliance with brand standards.
- Providing solutions that align with objectives and delivering projects on time and within budget.
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