Marketing Strategist

3 weeks ago


Bloomington, Illinois, United States State Farm Full time

At State Farm, we're committed to fostering a culture of innovation and excellence in our Marketing division.

As a Strategist on our Strategy team, you'll play a critical role in building foundational marketing strategies that drive brand and product growth.

Our team identifies and defines business opportunities, develops strategic roadmaps, and fuels marketing plans and campaigns that deliver tangible results.

We're seeking a talented individual with a strong background in marketing, analytics, and data-driven decision making.

Responsibilities will include:

  • Developing marketing strategies aligned with enterprise priorities and objectives
  • Leveraging data and consumer insights to drive strategic development and recommendations
  • Evaluating new opportunities for strategic alignment and marketing contribution
  • Staying current on industry trends and best practices

Advanced degree in Marketing/Advertising/Business Administration is preferred, with 3+ years of marketing experience required.

Experience in brand strategy, marketing strategy, or related analytics roles is highly valued.

Strong understanding of brand and marketing performance measurements, as well as ability to consume complex data and research, is essential.

Experience working with analytics teams, creative and media agencies is a plus.

We offer a competitive benefits package, including tuition reimbursement, professional designations, employee development, and wellness initiatives.

Qualified candidates should have a strong passion for marketing, analytics, and data-driven decision making.

We're an equal opportunity employer and welcome diverse perspectives and experiences.

Apply now to join our team and contribute to our mission of delivering exceptional customer experiences.



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