Product Marketing Manager

4 weeks ago


Baltimore, Maryland, United States DAP Full time
Product Marketing Manager

We are seeking a highly skilled Product Marketing Manager to join our team at DAP. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive product growth and revenue.

Key Responsibilities:
  • Conduct market research and analysis to identify trends and opportunities for product growth
  • Develop and execute product launch plans, including product positioning, messaging, and pricing strategies
  • Collaborate with cross-functional teams to develop and implement marketing campaigns
  • Monitor and analyze market trends and competitor activity to inform product development and marketing strategies
  • Develop and maintain product roadmaps to ensure alignment with business objectives
Requirements:
  • Bachelor's degree in Marketing or related field
  • At least 3 years of experience in product marketing or a related field
  • Proven track record of success in developing and executing marketing strategies that drive product growth and revenue
  • Strong analytical and problem-solving skills, with ability to interpret data and make informed decisions
  • Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams
Benefits:
  • Competitive salary and bonus structure
  • Comprehensive benefits package, including health insurance, 401(k) matching, and paid time off
  • Opportunities for professional growth and development

About DAP

DAP is a leading manufacturer and marketer of home repair and construction products. We are committed to delivering high-quality products and exceptional customer service to our customers. Our team is passionate about innovation and continuous improvement, and we are seeking a talented Product Marketing Manager to join our team.



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