Product Marketing Manager
4 weeks ago
We are seeking a highly skilled Product Marketing Manager to join our team at DAP. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive product growth and revenue.
Key Responsibilities:- Conduct market research and analysis to identify trends and opportunities for product growth
- Develop and execute product launch plans, including product positioning, messaging, and pricing strategies
- Collaborate with cross-functional teams to develop and implement marketing campaigns
- Monitor and analyze market trends and competitor activity to inform product development and marketing strategies
- Develop and maintain product roadmaps to ensure alignment with business objectives
- Bachelor's degree in Marketing or related field
- At least 3 years of experience in product marketing or a related field
- Proven track record of success in developing and executing marketing strategies that drive product growth and revenue
- Strong analytical and problem-solving skills, with ability to interpret data and make informed decisions
- Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams
- Competitive salary and bonus structure
- Comprehensive benefits package, including health insurance, 401(k) matching, and paid time off
- Opportunities for professional growth and development
About DAP
DAP is a leading manufacturer and marketer of home repair and construction products. We are committed to delivering high-quality products and exceptional customer service to our customers. Our team is passionate about innovation and continuous improvement, and we are seeking a talented Product Marketing Manager to join our team.
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Product Marketing Manager
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