Industrial Semiconductor Marketing Specialist
3 weeks ago
Renesas is a leading global semiconductor company that strives to develop a safer, healthier, greener, and smarter world. Our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure, and IoT markets.
We have a robust product portfolio that includes world-leading MCUs, SoCs, analog, and power products, as well as Winning Combination solutions that curate these complementary products. Our products are used in a wide range of applications, from consumer electronics to industrial automation.
Job DescriptionWe are seeking a Technical Marketing Engineer to join our Global Distribution Technical Marketing team. As a Technical Marketing Engineer, you will be responsible for developing and executing tailored promotion activities to drive Broad Market business growth for a dedicated set of product categories within the industrial markets.
You will work closely with Renesas Business Units, Regional Marketing, and Distributors to gain an understanding of market needs, prepare business potential analysis, and develop innovative technical marketing campaigns. You will also act as an interface to Renesas Product Line & System Solution teams.
Key Responsibilities- Develop and execute tailored promotion activities to drive Broad Market business growth for a dedicated set of product categories within the industrial markets.
- Work closely with Renesas Business Units, Regional Marketing, and Distributors to gain an understanding of market needs and prepare business potential analysis.
- Develop innovative technical marketing campaigns to promote products and enhance end-user experience.
- Act as an interface to Renesas Product Line & System Solution teams.
- Passionate about the industrial semiconductor market and staying up-to-date on the latest industrial market trends and requirements.
- Focused on promoting products and enhancing end-user experience as part of a complete solution-selling vision for all Renesas.
- Strong understanding of technical marketing principles and practices.
- Excellent communication and collaboration skills.
Renesas is a global company with over 21,000 employees in more than 30 countries worldwide. We are committed to diversity and inclusion, with initiatives and a leadership team dedicated to our resources and values. We believe in building a sustainable future where technology helps make our lives easier.
Join us and build your future by being part of what's next in electronics and the world.
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