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Sales Representative

2 months ago

Houston, Texas, United States Sonic Automotive Full time

About the Role

The Sales Representative will be responsible for selling vehicles and meeting dealership gross profit, volume, and customer satisfaction standards. This position includes four broad areas of activity: personal work habits, prospecting, selling, and follow-up.

Key Responsibilities

  • Customer Satisfaction
    • Guarantee customer satisfaction by understanding their vehicle needs and providing exceptional service.
  • Prospecting and Selling
    • Determine each customer's vehicle needs by asking questions and listening.
    • Demonstrate vehicles (includes test drives).
    • Deliver vehicles to customers, ensuring they understand the vehicle's operating features, warranty, and paperwork.
  • Business Development
    • Establish personal income goals consistent with dealership standards of productivity and devise a strategy to meet those goals.
    • Report to the Sales Manager regarding objectives, planned activities, reviews, and analyses.
  • Inventory and Service
    • Keep abreast of incoming inventory, features, accessories, etc., and how they benefit customers.
    • Work with the service department and body shop to ensure vehicles are reconditioned as expected and on schedule.
  • Professional Development
    • Attend sales meetings and training offered by the dealership and the manufacturer.
    • Maintain a prospect development system and an owner follow-up system to encourage repeat and referral business.
  • Business Acumen
    • Understand the terminology of the automobile business and keep abreast of technological changes in the product.
    • Know and understand equity and values and be able to explain depreciation to the customer.
    • Know and understand federal, state, and local laws governing retail auto sales.
  • Teamwork
    • Introduce customers to service department personnel to emphasize the quality and efficiency of service repairs and maintenance available in the dealership's service department.
  • Compliance
    • Follow all company safety policies and procedures and immediately report any accidents to a manager or supervisor.

Requirements

Additional Information