Strategic Marketing Director
1 day ago
Company Overview
Established by the Franciscan Sisters of the Poor in 1867, St. Michael's Medical Center is a 358-bed regional tertiary-care teaching and research center in the heart of Newark's business district. The hospital provides top-quality health care services delivered with compassionate care.
Salary Information
The estimated annual salary for this position ranges from $120,000 to $180,000 based on location, industry standards, and experience.
Job Responsibilities
The Strategic Marketing Director will be responsible for developing, implementing, monitoring, and updating the organization's strategic business development and marketing plan. Key responsibilities include:
- Partnership with the CEO to drive growth of hospital admissions, clinical programs, and service line development
- Business planning, physician relations, community relations, marketing, communications, post-acute strategy development, and senior outreach
- Media relations, website, and social media strategy
Requirements
To succeed in this role, you should have:
- A Bachelor's Degree in Marketing, Business (Development), Communications, or a related field
- At least 7 years of experience in business development and/or marketing, communications, PR, preferably in healthcare management
- Strong communication and leadership skills
- Critical thinking skills with the ability to work independently and as part of a team
Benefits
We offer a comprehensive benefits package including medical, dental, and vision coverage, retirement savings, paid time off, and opportunities for professional growth and development.
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