Data Engineer for Ad Targeting

6 days ago


San Jose, California, United States Tik Tok Full time
Job Overview

TikTok is a leading platform for short-form mobile video, inspiring creativity and bringing joy to users worldwide. Our mission is to empower creators and help advertisers reach their desired audience effectively.

We are seeking an experienced Data Engineer for Ad Targeting to join our Ads Core team in Los Angeles or New York. As a key member of this team, you will design and build large-scale data processing foundations for next-generation ad targeting products, leveraging machine learning models to scale budgets by understanding user interest and intention.

About the Role

This is a full-time position that offers a competitive salary of $150,000 - $200,000 per year, depending on experience. The ideal candidate will have 3+ years of software development experience, a strong foundation in data structures and algorithms, and hands-on experience with big data processing frameworks such as Hadoop and Spark.

Responsibilities include:
  1. • Collaborating with product managers to define ad targeting product strategy and features based on data-driven methods and industry trends.• Designing, optimizing, and implementing ad targeting strategies; improving infrastructure design and machine-learning methods; maintaining and troubleshooting offline and online ads targeting products.• Extracting, aggregating, and syncing all pertinent data to generate audience insights and help advertisers discover the demographics, locations, devices, and interests that make up their remarketing lists.


What We Offer

At TikTok, we create an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe, and so does our workplace. We offer a range of benefits, including comprehensive health insurance, flexible work arrangements, and opportunities for professional growth and development.

If you are passionate about creating innovative solutions and want to be part of a dynamic team, please submit your application.

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